Bama Sunrise 茶叶包装 by Tang Shengxing is a highly esteemed winner of the very prestigious 2023 A' Design Award 铜奖 in 包装设计 Competition Category.

铜包装· 2023

Bama Sunrise 茶叶包装

by Tang Shengxing

Client: Bama Tea Co., Ltd

A' Design Award 铜奖 Winner in 包装 Category

12,923

Verified Award Winner

Verify Award Status for #150611

View at A' Design Award Press Release Award Badge

Colors

The Design

About Bama Sunrise 茶叶包装

"巴马日出"是一套用于保存与呈现中国茶的包装设计。设计以日出为主题,日出在中国象征着希望与美好。罐盖顶部饰有中国古代太阳图腾,四个凸起的圆形面孔寓意四季丰盈、年年有余。外盒描绘了山东泰山的日出景象。茶叶容器采用烧制陶瓷制成,外盒则以纸材与金属打造。整套包装尺寸为260 × 220 × 220毫米。

The Recognition

About the A' Design Award 铜奖

Bama Sunrise 茶叶包装是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Bama Sunrise 茶叶包装将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Bama Sunrise 茶叶包装出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: the theme of its design is “sunrise”, which is a symbol of hope and beauty in China. An ancient Chinese sun totem is used on the top of the can, with four raised round faces symbolizing abundance throughout the year. The design of the outer box adopts the sunrise scene in the Mount Tai, which is viewed as the Oriental go. Thus,
Dimensions & Packaging: 260mm×220mm×220mm
Production Technology: The main materials for packaging are ceramics and paper, and the outer box is composed of paper and metal. The tea pot is made of ceramic firing.
Inspiration: it is a product with a beautiful implied meaning. In the Shandong province of China rises Mount Tai, which is also the highest of the five great mountains in China. When appreciating the sunrise on Mount Tai, the sun rises from the sea of clouds, the mountains and heaven and earth covered with romantic red color. Everything is revived and full of vitality, inspiring me to create the tea packaging design.
Project Duration: This work was designed and produced in Shenzhen, China in July 2022, and was released in 3000 stores in the Chinese market in December of the same year. Incorporated selected exhibitions in Xiamen and Chengdu, China.
Patents: This design has obtained a design patent in China with patent number：ZL 2022 3 0736223.X
Image Credits: Designer/Shengxing Tang, Baohui Qiu, Jingfei Yang

Read the Press Release