Joshua Fischer, Shuyu Yao and Kai Ma 的作品 Vaporesso Coss 电子雾化器包装

设计师 Joshua Fischer, Shuyu Yao and Kai Ma 的作品 Vaporesso Coss 电子雾化器包装荣获了极具声望的 2024 A' Design Award 铜奖，竞赛类别为包装设计。

铜包装· 2024

Vaporesso Coss 电子雾化器包装

设计师： Joshua Fischer, Shuyu Yao and Kai Ma

客户: Shenzhen Smoore Technology Co.,Ltd

包装类别A' Design Award 铜奖获奖者

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设计作品

关于 Vaporesso Coss 电子雾化器包装

Coss 是一款电子雾化设备的包装设计。包装由外套盒与内托组成。外套盒上大小各异的冲孔排列构成品牌标识，并透出内部的金属绿色标志。这些冲孔营造出朦胧的视觉效果，也隐喻使用时起伏的呼吸节奏。外套盒上的彩色标签用以标示产品颜色。外层部件采用纸材，内托则由甘蔗与竹纤维模压成型。抽拉盒的侧面印有产品线框结构图。

荣誉认可

关于A' Design Award 铜奖

Vaporesso Coss 电子雾化器包装是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Vaporesso Coss 电子雾化器包装将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Vaporesso Coss 电子雾化器包装出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: The packaging evokes product sensibility through the strong brand recognition and craft visual effects. The brand graphic LOGO is defined on the outer sleeve using varying punched holes to create a misty artistic effect and simulate undulating breathing during use, demonstrating the characteristics of vaping devices.
尺寸与包装: Length:14 cm; Width:9.8cm; Height:5.2cm；
Weight:150g
标签: Vaping characteristics, hollow design, green packaging, serialization, intuitive visual perception, artistic effect, brand responsibility.
生产技术: Different colored tags on the outer packaging differentiate the product and realize 2-in-1 of the packaging and the inner tray, reducing production costs. Environmentally friendly materials are used inside and outside the packaging: paper and moulded-fibre inner tray (made of sugarcane and bamboo fiber), which practices the brand's concept and actively assumes its social responsibility.
设计挑战: The challenge of this packaging design is how to intuitively communicate the product and brand characteristics while maintaining the visual impact. The brand graphic LOGO is defined on the outer sleeve using varying punched holes to reveal the metallic inner Green logo during the out of box experience, which also creates a misty artistic effect and simulates undulating breathing during use, demonstrating the features of the vaping device.
研究: Based on the eco-friendly concept and integrating the brand logo, the packaging design directly and vividly conveys the basic function and the convenient, easy-to-use, and smart features of this COSS vape, offering consumers a sense of ritual.
灵感: As a leading brand in the vaping industry, VAPORESSO delves deep into the detailed needs of each consumer to consistently make breakthroughs in every production link. As a smart integrated automatic e-liquid refilling and recharging solution, COSS can reduce frequent refilling and recharging of the compact hands-free vaping device. Together with the visualized and green outer packaging, it enhances the user experience and highlights the brand's social responsibility.
项目周期: The project started in 2023 in China and finished in July 2023 in China.
操作流程: The punched holes on the outer packaging create a misty artistic effect and simulate undulating breathing during use, demonstrating the characteristics of vaping devices. To help consumers to understand the product more directly, a visual product wireframe diagram and selling point information are placed on the side of the slider. Different colored tags on the outer packaging indicate the color of the product, realizing 2-in-1 of the packaging and the inner tray and reducing production costs.
团队成员: Shuyu Yao, Kai Ma, Joshua Fischer
图片版权: Shenzhen Smoore Technology Co.,Ltd