Chun Xue Creative Design 的作品 Botaniera Original Firming Essence 护肤品包装

设计师 Chun Xue Creative Design 的作品 Botaniera Original Firming Essence 护肤品包装荣获了极具声望的 2024 A' Design Award 铜奖，竞赛类别为包装设计。

铜包装· 2024

Botaniera Original Firming Essence 护肤品包装

设计师： Chun Xue Creative Design

客户: Botaniera (Hangzhou) Health Science and Technology Co., Ltd.

包装类别A' Design Award 铜奖获奖者

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色彩

设计作品

关于 Botaniera Original Firming Essence 护肤品包装

Botaniera 原生紧致精华是一款专为敏感肌打造的面部精华护肤包装设计。磨砂瓶身尺寸为42×42×133毫米，造型取自核心成分石斛的形态。圆柱形瓶体中部嵌有一圈绿色透明环带，环带上不规则的流畅棱线令人联想到植物盘旋向上的生长姿态。黄绿渐变色则呼应了茎与叶的色泽。内凹的环形设计带来舒适的握持手感，真空泵头则隔绝空气并精准控制用量。

荣誉认可

关于A' Design Award 铜奖

Botaniera Original Firming Essence 护肤品包装是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Botaniera Original Firming Essence 护肤品包装将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Botaniera Original Firming Essence 护肤品包装出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: This essence is formulated for individuals with sensitive skin. The innovative packaging of the product takes inspiration from the growth form of Dendrobium, the core ingredient of the essence, and showcases the aesthetic, conveying the benefits of antiageing qualities, as well as care for the skin. The shape of a column with a centre ring imitates the growing of Dendrobium that along the support by employing irregular and smooth chine lines, which echoes the vitality of the natural plants.
尺寸与包装: product dimensions, 42 mm x 42 mm x 133 mm
标签: Essence Packaging, Dendrobium Element, Spiral Structure with Centre Ring, Minimalist Aesthetics, Vacuum Pump Structure
生产技术: The frosted bottle features a gradient of yellow and green hues, complemented by a green transparent centre ring structure. The frosted material imparts a delicate touch and presents a soft visual effect when exposed to light. The combination of colours and textures results in a visually harmonious effect that corresponds with the efficacy of the product.
设计挑战: The design team faced the challenge of incorporating the spiral form of Dendrobium into the product. To accomplish this, the team employed a simple design language, creating irregular and smooth chine lines in the centre ring structure. The artistic interpretation of plant growth showcases the coiled upward posture along the support of Dendrobium, highlighting its vitality. Additionally, the design retains the spiral momentum of the molecular chain while injecting a sense of technology.
研究: In the current era, many skincare brands prioritise demonstrating natural and scientific ingredients inherent in their products through packaging design to bolster consumer confidence in them. This packaging adeptly captures this trend by outlining the growth posture and appearance characteristics of Dendrobium. It effectively presents a visual representation of vitality and beauty while also conveying the dedication of the brand to employing natural and organic ingredients.
灵感: The Dendrobium is known for upward growth posture and remains coiled when dried for medicinal purposes. Inspired by this, the design team created a centre ring structure that simulates the multiple nodes of the Dendrobium, presenting the dynamics of growth posture with chine lines. The design features a gradient of yellow and green colours from the Dendrobium stem leaves, which provides users with a natural and vital visual experience, showcasing the natural and safe properties of the product.
项目周期: The project was initiated in November 2022 and completed in January 2024 in Hangzhou over a period of one year and two months.
操作流程: The centre ring has a concave and undulating shape that offers a comfortable grip. Additionally, the design increases friction, preventing accidental dropping when used with wet hands. The design also makes it easier for users to unscrew the cap.
The vacuum pump structure has the ability to isolate air effectively, ensuring the safety of the essence and preserving the activity of the internal ingredients. It also facilitates precise control of dosage, reduces waste of internal materials.
团队成员: Yuzhi Zhang
YouPeng Sun
Bingyu Xu