Win the Future 散养鸡蛋礼盒 by Chien-Cheng Liu

Win the Future 散养鸡蛋礼盒 by Chien-Cheng Liu is a highly esteemed winner of the very prestigious 2024 A' Design Award 银奖 in 包装设计 Competition Category.

银包装· 2024

Win the Future 散养鸡蛋礼盒

by Chien-Cheng Liu

Client: Chinyi Eggs Technology

A' Design Award 银奖 Winner in 包装 Category

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Colors

The Design

About Win the Future 散养鸡蛋礼盒

该礼盒的设计从印刷到包装均贯彻ESG原则。采用大豆油墨和避免重复烫金工艺，提升了设计的可回收性，充分体现了对可持续发展的坚定承诺。设计采用创新的蛋壳纸托，将废弃蛋壳与回收纸混合制成，突出环保性和循环利用理念,同时确保了卓越的耐用性和质感。这一创新将普通鸡蛋转化为承载可持续价值的珍贵礼品。

The Recognition

About the A' Design Award 银奖

Win the Future 散养鸡蛋礼盒是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Win the Future 散养鸡蛋礼盒将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Win the Future 散养鸡蛋礼盒是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design of the gift box was led by Chihe, incorporating ESG principles throughout, from printing to packaging. The printing uses soy-based ink avoids repetitive hot stamping for enhanced recyclability and reflects a commitment to sustainability. This transformation turns ordinary chicken eggs into an ideal gift that conveys sustainable values.
Dimensions & Packaging: 200mm x200mm x70mm
Tags: ESG, SDGs, Sustainability Reports
Production Technology: The paper tray is an environmentally friendly packaging material designed by combining eggshells with recycled paper pulp. By reusing eggshells, considered waste, the material composition of the eggshell paper tray is approximately 85% recycled pulp and 15% eggshell powder. Based on this ratio, it is estimated that for every ton of eggshell paper tray compared to traditional recycled paper, there is a reduction of 495.9 kilograms of carbon emissions.
Research: Chihe has successfully addressed Chinyi Eggs Technology’s sustainability requirements through innovative packaging design, aligning with SDG 8 (Decent Work and Economic Growth), SDG 9 (Industry, Innovation, and Infrastructure), SDG 12 (Responsible Consumption and Production), and SDG 17 (Partnerships for the Goals). Eric Liu emphasized, “We are delighted to collaborate with like-minded clients, especially at a time when companies are preparing sustainability reports. Our designs can undoubtedly elevate our clients’ sustainability reports.
Inspiration: The “Win the future” introduced by Chinyi Eggs Technology, was selected as one of the gifts for the 60th Golden Horse Awards.
Project Duration: The project started in October 2023 in Taipei and finished in November 2023 in Taipei, and was exhibited in 60th Golden Horse Awards in November 2023.
Operation Flow: Chinyi Eggs Technology developed the technology to reuse discarded eggshells, while Chihe utilized the eggshell paper tray for a new box design. This is a demonstration of innovative thinking, incorporating the benefits of environmental friendliness and recycling, while maintaining excellent durability and texture