Simpcare Christmas Box for Men 护肤产品包装 by Shichao Liu - Simpcare Design Center is a highly esteemed winner of the very prestigious 2024 A' Design Award 铜奖 in 包装设计 Competition Category.
铜包装· 2024
Simpcare Christmas Box for Men 护肤产品包装
by Shichao Liu - Simpcare Design Center
Client: Simpcare
A' Design Award 铜奖 Winner in 包装 Category
Verified Award Winner
Verify Award Status for #158769The Design
About Simpcare Christmas Box for Men 护肤产品包装
Simpcare 男士圣诞礼盒是一款男士护肤套装的包装设计。礼盒造型如同一棵圣诞树,采用蛋壳蓝与银色的配色。吉他、篮球以及奔跑与舞动人物的插画,灵感源自亨利·马蒂斯的画作《舞蹈》。表面工艺采用哑光覆膜,并在局部区域施以银色烫金。盒内以独立分层承托不同产品,既便于取用,又可防止损坏。这种分层结构营造出充满节日气氛的探索乐趣。
The Recognition
About the A' Design Award 铜奖
Simpcare Christmas Box for Men 护肤产品包装是 A' Design Award 铜奖得主,这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品,印证了其设计师丰富的经验、想象力与机智。预计Simpcare Christmas Box for Men 护肤产品包装将成为一件备受推崇、令人钦佩且被珍爱的物品,兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践,并因注重细节而出类拔萃。Simpcare Christmas Box for Men 护肤产品包装出色地满足需求,触动渴望,迷住情感,并吸引好奇心。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The illustration design is inspired by the Dance, a masterpiece created by Henri Matisse in 1909. This painting captures the exuberance and vitality of a dance scene with its vibrant, bold colour palette and fluid lines, reminiscent of the festive and warm atmosphere of Christmas. The illustrations on the packaging artistically combine guitars and basketballs with scenes of running and dancing, evoking a dynamic energy and Christmas ambiance, all while maintaining a distinct masculine style.
- Dimensions & Packaging
- product dimensions, 439 mm x 120 mm x 473 mm
- Tags
- Skin Care Product Box for Men, Christmas Theme, Festive Atmosphere, Artistic Illustration, Eggshell Blue
- Production Technology
- The box is finished with matte lamination, and embellished with silver hot stamping on specific areas.
- Design Challenge
- To meet to the aesthetic tastes of male users and evoke a Christmas ambiance, this packaging has been revolutionized in diverse aspects, including form, interior packaging, and material selection, without compromising simple elegance. These changes set the box apart from its counterparts that remain confined to a single dimension. With its unique shape of a Christmas tree, refreshing colour palette, vibrant illustrations, and layered interior, this packaging is intriguing and practical for men.
- Research
- Targeting male users, the Christmas Box is meticulously designed to meet their genuine needs and prioritize practicality. With this objective in mind, the packaging features a minimalist design, and combines basketball motifs with lively dance scenes into vivid illustrations. The fluid lines and vibrant colour palette exude masculine vigor and energy, while the addition of Christmas elements highlight the design theme and enhances the festive ambiance.
- Inspiration
- This skin care product box for men embraces Christmas as its design theme, evoking a joyful mood akin to celebrating the holiday with its intriguing shape, vibrant colourway, and vivid illustrations. Shaped like a Christmas tree and coloured in refreshing eggshell blue and silver, the box also features the character illustrations inspired by the Dance, a masterpiece by the Fauvist painter Henri Matisse, radiating vitality and elegant simplicity.
- Project Duration
- The design and development of Simpcare Christmas Box for Men started in November 2023. It was officially launched on Simpcare Tmall website on December 1st, 2023, and concurrently made available at the offline Tmall Hey Box.
- Operation Flow
- The box is creatively shaped like a Christmas tree, and adorned with a refreshing colour palette and vibrant illustrations. These elements evoke a festive ambiance that highlights the design theme and aesthetically appeals to discerning consumers. Inside, the box is designed with separate layers to ensure easy access and prevent damage. Opening each layer will reveal different skin care products, evoking the excitement and anticipation akin to unwrapping a Christmas gift filled with surprises.
- Team Members
- Shichao Liu, Simpcare Design Center
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