5100 气泡橙 by Bo Yang is a highly esteemed winner of the very prestigious 2024 A' Design Award 铜奖 in 包装设计 Competition Category.

铜包装· 2024

5100 气泡橙

by Bo Yang

Client: Beijing Bofly Design Co.,ltd.

A' Design Award 铜奖 Winner in 包装 Category

11,512

Verified Award Winner

Verify Award Status for #159760

View at A' Design Award Press Release Award Badge

Colors

The Design

About 5100 气泡橙

图形中的品牌字体凸显其独特的地域优势，源自海拔5100米高原，是来自雪域高原的正宗冰川水。三条彩色飘带象征西藏经幡，与雪山和藏文交融，打造出独特的品牌形象，将民族元素与现代视觉美学完美融合。西藏经幡在明媚阳光下于雪山之巅飘扬的意象，唤起振奋昂扬之感。

The Recognition

About the A' Design Award 铜奖

5100 气泡橙是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计5100 气泡橙将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。5100 气泡橙出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The brand font in the graphic reflecting the unique regional advantage of being sourced from an altitude of 5100 meters, making it a genuine glacier water from the snowy plateau. By combining hand-drawn oranges with color blocks, a unique visual presentation is formed. Three colored ribbons symbolizing Xizang prayer flags, which, combined with snow-capped mountains and Xizang script, create a personalized brand image that blends ethnic elements with modern visual aesthetics.
Dimensions & Packaging: 65mm*65mm*120mm
Tags: Orang Soda Design, Fizzy Orang Design, Can Beverage Design
Production Technology: Conventional aluminum beverage can
Inspiration: The scene of Xizang prayer flags fluttering in the wind atop snow-capped mountains under the bright sun gives people an inspiring and uplifting feeling. The designer hopes that everyone who tastes this soda can feel uplifted, energized, and passionate from the very first sip.
Project Duration: The project started in October 2023 in Beijing and finished in December 2023 in Beijing.
Operation Flow: First glance will catch sight of the distinctive 5100 and a hand-drawn large orange. People immediately recognize her taste and brand at first sight, conveying both what the customer wants to magnify and the information consumers need to know, a win-win situation .Xizang is a place of longing for all those seeking inner peace, and prayer flags are its most representative elements. When people see prayer flags and snow-capped mountains, it's as if they are immersed in them. When people drink soda made from local ingredients, coupled with the unique taste sensation it brings, they will feel very pleased.
Team Members: Bo Yang