Green Captain 品牌与包装设计 by Anja Zambelli Colak is a highly esteemed winner of the very prestigious 2024 A' Design Award 铜奖 in 平面、插画与视觉传达设计 Competition Category.
铜平面· 2024
Green Captain 品牌与包装设计
Client: Zambelli Brand Design
A' Design Award 铜奖 Winner in 平面 Category
Verified Award Winner
Verify Award Status for #160279The Design
About Green Captain 品牌与包装设计
Green Captain 是为克罗地亚希潘岛（Sipan Island）传统产品打造的品牌与包装设计。品牌图标将叶片轮廓与隐藏其中的船形融为一体，寓意品牌创始人——一位曾任油轮船长、如今在岛上种植传统作物的人。船长元素贯穿整个系列：橄榄油瓶身饰以扑克花色符号，葡萄酒瓶身则采用船形图标。角豆产品的包装则呼应了希潘岛的自然风貌与建筑遗产。设计选用 Fedrigoni 纸张与烫印箔材，并结合现代印刷工艺，呈现清晰的细节与浓郁的色彩表现。
The Recognition
About the A' Design Award 铜奖
Green Captain 品牌与包装设计是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Green Captain 品牌与包装设计将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Green Captain 品牌与包装设计出色地满足需求，触动渴望，迷住情感，并吸引好奇心。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Green Captain brand's special icon merges a leaf's shape with a hidden ship, symbolizing the founder's journey from seafaring to cultivating treasures on Sipan Island. Each package embodies captain iconography, from suit symbols on olive oil bottles to ship icons on wine bottles. Carob packaging reflects Sipan's natural and architectural heritage, setting this design apart with its seamless integration of narrative and aesthetics.
- Tags
- brand, packaging design, olive oil packaging, wine packaging, traditional good packaging
- Production Technology
- The Green Captain packaging utilizes premium materials such as Fedrigoni paper and foils for a luxurious feel. Cutting-edge printing technologies were leveraged to achieve vibrant colors and crisp detailing, enhancing shelf appeal and brand recognition.
- Research
- Our methodology began with a thorough brand strategy, exploring brand stories, customers, and competitors. Research on the island's history and founder's legacy ensued. Next came brand naming, followed by design exploration, prototyping, and finally, printing.
- Inspiration
- Green Captain Sipan Island Treasures branding and packaging draw inspiration from its founder's remarkable journey. As the world's youngest tanker captain turned cultivator of traditional products on the serene island of Sipan, Croatia, his story symbolizes a return to roots and heritage preservation. Our design reflects this narrative, honoring tradition with modern elegance.
- Project Duration
- The project started in Croatia in April 2023 and finished in February 2024
- Team Members
- Anja Zambelli Colak
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