Chungsheng Chen and Eddie Wang 的作品 Seawool 品牌设计项目

设计师 Chungsheng Chen and Eddie Wang 的作品 Seawool 品牌设计项目荣获了极具声望的 2024 A' Design Award 铁奖，竞赛类别为平面、插画与视觉传达设计。

铁平面· 2024

Seawool 品牌设计项目

设计师： Chungsheng Chen and Eddie Wang

客户: Tainan University of Technology/Product Design Deparment

平面类别A' Design Award 铁奖获奖者

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已验证的获奖者

验证 #160731 的获奖状态

在A' Design Award上查看新闻稿获奖徽章

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设计作品

关于 Seawool 品牌设计项目

这个品牌融合了时尚与可持续发展，将再生牡蛎壳通过专业技术和风格融入日常生活。大写字母呈现的标志象征着持续创新的精神，双字母o代表循环可持续发展，寓意永续更新。整体设计散发优雅气质，体现了对时尚与品质的追求。标准字体融合了波浪和向上动势的元素，展现出对自然的尊重和不断进步的理念。该品牌充满活力、富有创新性，是时尚与环保潮流的引领者。

荣誉认可

关于A' Design Award 铁奖

Seawool 品牌设计项目是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Seawool 品牌设计项目将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Seawool 品牌设计项目因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: Seawool the brand logo incorporates elements of wave, upward motion and intricate details, symbolized respect for the natural environment, continuous progress, and top quality. The dual letter o represent perpetual sustainability and ever-evolving. It is vibrant, innovative, that leads both fashion and eco-friendly trends. Put on seawool as the brand slogan, encourage people to discover warmth and enjoyable when wearing seawool apparel, experiencing a unique lifestyle attitude towards sustainability.
尺寸与包装: SEAWOOL Logo: Letters are all in uppercase
Color system : primary color is Sustainable Blue, supplemented by Wool Yellow and Oyster Grey.
标签: Branding, Oyster shell, Recycle, Sustainability, Visual Identity, Logo.
生产技术: The Branding project all done in Adobe Illustrator and Photoshop software.
设计挑战: The challenge lies in imbuing the Seawool brand with a sense of sophistication while embodying the brand spirits of sustainable, innovative, and approachable. To achieve this goal, the design team has crafted a completely new brand image for Seawool based on these criteria.
研究: Seawool is a brand that blends fashion and sustainability, integrating recycled oyster shells with professional techniques and style into everyday life. Moreover, it continuously develops new technologies to explore future possibilities, creating more choices for the brand and establishing a new paradigm. By merging expertise with fashion, Seawool focuses on the quality of clothing, emphasizing softness, comfort, and the pursuit of individual style.
灵感: The excessive oyster shell waste along Taiwan coastal line has caused serious environment issue. By recycled the discarded oyster shells and mixed with recycle PET bottle to develop the functional fiber. Seawool yarn, the word derived from sea and wool, means this innovative yarn with woolen touch which develop from the sea resources. Seawool served a strong image to the new brand, deepen consumer awareness of its distinct characteristics, a brand that leads both fashion and sustainability.
项目周期: The Branding project commenced in Sept.2022 and concluded in May,2023.
操作流程: The logo can be used in many places, not only on clothing labels and packaging but also on business cards, websites, and social media platforms. This helps maintain visual consistency for the brand and enhances its visibility and recognition, attracting more people to learn about the brand.
专利: Trademark: Creative Tech Textile Co., Ltd.
团队成员: ChungSheng Chen
Eddie Wang
TingYuan Lin
EnYang Chen
Tainan University of Technology/Product Design Dept
Acdesign Associates International Co.,Ltd
Creative Tech Textile Co., Ltd
Hans Global LLC.
图片版权: All images copyright: Acdesign Associates International Co.,Ltd.