The Tea Has Turned Red 礼盒包装 by Yan Wu is a highly esteemed winner of the very prestigious 2025 A' Design Award 银奖 in 包装设计 Competition Category.
银包装· 2025
The Tea Has Turned Red 礼盒包装
by Yan Wu
Client: Hefei Pure Angle Brand Consultant Co., Ltd
A' Design Award 银奖 Winner in 包装 Category
Verified Award Winner
Verify Award Status for #162325The Design
About The Tea Has Turned Red 礼盒包装
《茶已成红》是一款为红茶打造的包装礼盒。礼盒采用现代极简风格,黑与红的配色组合令设计呈现出简洁而醒目的视觉效果。印刷图案的灵感源自叶片由绿转红的过程,因而红茶的各个转化阶段得以清晰易懂地呈现出来。礼盒主体采用飞机盒结构的瓦楞纸盒,该结构抗压性强、坚固耐用,易于组装与开启,便于收纳存放。
The Recognition
About the A' Design Award 银奖
The Tea Has Turned Red 礼盒包装是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计The Tea Has Turned Red 礼盒包装将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。The Tea Has Turned Red 礼盒包装是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a packaging gift box with the theme of “the tea has turned red”. With the black matching the red, it is simple and grand, attractive and beautiful, and has a strong visual impact. The pictures on the gift box are inspired by the process when the leaves turned red from green, which enables consumers to see the evolutionary process of the red tea, with clear vision and experience.
- Inspiration
- The design style of modern minimalism is adopted. The match of black and red makes the appearance more piercing, simple and stylish, catering more to the taste of the young. The pictures on the gift box are inspired by the process when the leaves turned red from green, which better displays the design theme of “the tea has turned red” and enables consumers to see clearly the evolutionary process of red tea, making the visual transmission effect clear and easy to understand.
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