Solid Order 珠宝包装 by Yawen Jiang - A Design Studio

Solid Order 珠宝包装 by Yawen Jiang - A Design Studio is a highly esteemed winner of the very prestigious 2025 A' Design Award 金奖 in 包装设计 Competition Category.

金包装· 2025

Solid Order 珠宝包装

by Yawen Jiang - A Design Studio

Client: Ads

A' Design Award 金奖 Winner in 包装 Category

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Verified Award Winner
Verify Award Status for #165448

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Colors

The Design

About Solid Order 珠宝包装

Solid Order是一个源自中国的高端珠宝品牌，以简约中性的美学风格著称，深受几何造型与建筑结构的启发。品牌视觉语言聚焦于方形与圆形，由此创作出宛如装置艺术般的包装设计。该包装在形式与功能之间达到精妙平衡，使包装盒成为产品体验不可或缺的一部分，即便在取出珠宝后仍可持续使用。

The Recognition

About the A' Design Award 金奖

Solid Order 珠宝包装是 A' Design Award 金奖得主，这是授予一流、绝妙而杰出设计的极为崇高的认可。金奖得主是极具创新、极富远见且璀璨夺目的创作，反映出其设计师的天才、智慧与才干。预计Solid Order 珠宝包装将成为一项备受赞誉、引领潮流、气势恢宏的发明，带来前所未有的价值。这件赢得 A' Design Award 金奖的设计是一个壮观而受人敬重的项目，极大地造福并拓展艺术、科学、设计和技术的边界。Solid Order 珠宝包装激起强烈的渴望，唤起激情，鼓励创造力，令我们着迷。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Solid Order is a young fine jewelry brand from China with a neutral aesthetic inspired by geometric shapes and architectural structures. The brand's visual language focuses on squares and circles, which inspired a packaging design resembling installation art. This box reimagines luxury jewelry packaging by blending form and function, making the packaging an integral part of the product experience. It is designed to be kept and repurposed even after the jewelry is removed, adding lasting value.
Dimensions & Packaging: Width 95mm x Depth 95mm x Height 95mm
Tags: jewelry, acrylic, magnetic, transparent, box
Production Technology: The outer packaging is made from a textured specialty paper with a literary charm, setting the tone for the experience. The main body is crafted from semi-transparent frosted acrylic with a smooth, uninterrupted surface. The velvet insert holder designed for rings can be easily swapped out for holders tailored to necklaces or earrings, making this box adaptable across the entire product line with just a simple component change.
Design Challenge: The interaction details of the packaging were the most challenging part of the design process. This included smoothly removing the acrylic box from the paper outer layer, designing the opening mechanism, and arranging the jewelry to ensure stability and an appealing display. Each detail was refined through close collaboration with clients and suppliers, with multiple adjustments and prototypes, to achieve the final result.
Inspiration: The design draws core inspiration from the brand's signature elements, which are the square and circle. The challenge was to blend these forms in a way that is both aesthetically pleasing and memorable. Influenced by minimalist aesthetics, the designer finds inspiration from photographer Hiroshi Sugimoto's work. The mastery of texture and space creates a sense of mysterious beauty that is truly captivating. This led to a design that captures the essence of contemporary art with a hint of mystery.
Project Duration: October 2023 to February 2024
Operation Flow: By opening the paper outer layer, you reveal the acrylic "art piece" inside. The dividing line clearly indicates where and how to open it. Strong magnets embedded in the top and bottom halves ensure a secure closure, while the satisfying magnetic pull adds a sense of ceremony and tactile pleasure each time the box is opened or closed, creating a playful interaction. Additionally, once the velvet ring holder is removed, the hollow semi-circular space transforms into a storage box, adding a functional afterlife to the packaging.
Team Members: Yawen Jiang
Cheng Zhang
Image Credits: Image #1-5: Photographer Cheng Zhang, 2024.
Video Credits: Cheng Zhang, 2024.