设计师 Pablo Prada Granada 的作品 Cyp 企业形象识别 荣获了极具声望的 2025 A' Design Award 铁奖，竞赛类别为平面、插画与视觉传达设计。
铁平面· 2025
Cyp 企业形象识别
设计师： Pablo Prada Granada
客户: Construcciónes y Pavimentos
平面类别A' Design Award 铁奖获奖者
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验证 #169177 的获奖状态设计作品
关于 Cyp 企业形象识别
Cyp委托工作室设计一套全新的图形识别系统，以刷新品牌形象，建立更具个性化且独特的视觉识别体系，彰显其在行业中的新定位与新理念。最终设计呈现了公司的核心服务与产品内容，同时传递出安全可靠的品牌特质。设计概念源自阴阳哲学，阴阳象征对立力量的相互作用，巧妙捕捉了Cyp主要产品线的双重特性——它们既相互平衡又彼此互补。
荣誉认可
关于A' Design Award 铁奖
Cyp 企业形象识别是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Cyp 企业形象识别将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Cyp 企业形象识别因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。
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由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- CyP's - Construcciones y Pavimentos (Constructions and Pavements) brand design features several distinctive design elements:
A creative use of perspective and symmetry, with a dashed line separating both sides, suggesting transformation and duality. An isometric architectural style that implies construction and building elements, with chevron-like patterns representing volumetric structures and pavement patterns encompassing the company's activity and service offering. - 尺寸与包装
- Brand design source files are vector images, which allow the resizing of images without losing quality, or pixelation.
- 标签
- Balance, Duality, Transformation, Movement, Interdependence, Complementary Forces
- 生产技术
- Adobe Illustrator, Adobe Fresco, iPad Pro 12", Apple Mac Book Pro
- 设计挑战
- Finding a balance between the two main components of the visual identity of the logo, while trying to keep it modern, clean, and not cumbersome.
- 研究
- A discovery brief questionnaire was delivered to the client, which allowed us to understand the company's values and characteristics, as well as what they wanted to convey. Once this information was discussed and analyzed between parties, we delivered various design alternatives. These designs were filtered and modified until reaching a final version that the client felt correctly represented what they were looking to achieve for their brand.
- 灵感
- Our intent was to represent graphically the company's main service and product offerings, while conveying security and reliability. The name of the company reflects the duality of its main product lines, which at the same time balance and complement each other. We drove inspiration in balanced duality; in the co-existing of these two elements in making the company whole. We found inspiration in duality and balance, complementary forces, interdependence, and transformation; relating to Yin-Yang.
- 项目周期
- Project started in Bogota, on April of 2024, and was published officially in June 2024
- 操作流程
- Brand was designed to be used in various formats. It has multiple versions that make ir flexible enough to be used various mediums and applications to be properly showcased.
- 团队成员
- Pablo Prada Granada
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