设计师 Chih-Chiao Yu 的作品 Button Blessings 品牌设计荣获了极具声望的 2025 A' Design Award 铜奖，竞赛类别为平面、插画与视觉传达设计。

铜平面· 2025

Button Blessings 品牌设计

设计师： Chih-Chiao Yu

客户: Button Blessings

平面类别A' Design Award 铜奖获奖者

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关于 Button Blessings 品牌设计

本设计将纽扣设计与传统寺庙文化相融合，注入现代美学，为古老神祇赋予新的生命力。每一枚纽扣象征着守护、祝福与信仰，让精神信仰以可感知的方式融入年轻一代的日常生活。通过创意包装与故事叙述，这些设计既是文化传承的载体，也是时尚潮流的表达，无缝衔接传统与现代，在当代社会中焕发寺庙文化的崭新活力。

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关于A' Design Award 铜奖

Button Blessings 品牌设计是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Button Blessings 品牌设计将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Button Blessings 品牌设计出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

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由设计师提供的致谢、团队成员及技术详情。

独特属性: "Button Blessings" integrates button design with temple culture, serving not only a functional purpose but also symbolizing protection and connection, reflecting the essence of traditional faith. Through refined visual storytelling, it reinterprets deities with a contemporary aesthetic, resonating with younger generations. The design incorporates unique packaging and publications, offering a modern perspective on faith while fostering cultural continuity.
尺寸与包装: Button Size 40mm x 40mm,Poster Size 594mm × 841mm,Box Size 28mm × 20mm × 6mm
标签: Button Design, Temple Culture, Traditional Heritage, Booklet Design, Young Generation, Modern Aesthetics, Taiwanese Identity, Cultural Products, Tradition & Innovation, Faith in Design
生产技术: This design incorporates warm materials like wood, rice beads, yarn, and embroidery. Laser-engraved patterns on wood draw inspiration from deity attire, while the dragon-scale bookbinding symbolizes faith. Wrapped in a scroll, it emphasizes tradition. The wooden sliding box, inspired by temple architecture, merges traditional craftsmanship with modern aesthetics. Inside, button sets, booklets, and cards rest in smooth wood, reinforcing the cultural narrative.
设计挑战: The challenge was making temple culture relevant to young people through buttons, merging tradition with modern aesthetics. We balanced cultural symbolism with contemporary appeal while ensuring precision in wood engraving, embroidery, and beadwork. Limited access to historical records and traditional techniques required careful adaptation. Additionally, designing a packaging system that felt both authentic and functional added complexity to the process.
研究: This research explores how buttons can serve as a bridge between traditional temple culture and modern life. The study aimed to understand young people's perceptions of temple traditions and their willingness to engage with cultural symbols. Using surveys and interviews, data was collected from individuals interested in design and cultural heritage. Findings revealed that tactile, personal objects enhance emotional connection. This insight guided the use of wood, embroidery, and beading to create a warm, intimate interaction with the design.
灵感: As younger generations drift from temple culture, preserving its history and faith becomes increasingly challenging. Drawing from the connection between "temples × buttons," we see buttons as symbols of bonding and connection, reflecting the emotional essence of faith. Through design, we create cultural products that blend seamlessly into daily life, making tradition more accessible and engaging for modern audiences.
项目周期: The project started in July 2024 in Taiwan and was completed in April 2025 in New Taipei City.
操作流程: This design blends modern aesthetics with traditional culture, allowing users to engage with heritage in a contemporary way. The button set and booklet invite exploration of the deities' meanings while forming a personal connection. The wooden packaging opens smoothly, revealing the items and offering a tactile experience. This fusion of tradition and modern visuals sparks emotional connections, making it appealing to younger generations.
团队成员: Chih-Chiao Yu
Yu-Ting Hsu
Jie-Ling Chen
Tzu-Heng Tang
图片版权: Photographer:Tzu-Heng Tang
Illustrator:Chih-Chiao Yu,Yu-Ting Hsu,Jie-Ling Chen
Layout Designer:Tzu-Heng Tang
Content Creator:Chih-Chiao Yu,Yu-Ting Hsu,Jie-Ling Chen,Tzu-Heng Tang
Copy Editor:Yu-Ting Hsu
Theme Structure:Chih-Chiao Yu,Yu-Ting Hsu,Jie-Ling Chen,Tzu-Heng Tang