SugarLady Ladies Brand Pop-up Store 快闪店室内设计 by Prism Design is a highly esteemed winner of the very prestigious 2017 A' Design Award 银奖 in 室内空间与展览设计 Competition Category.
银室内· 2017
SugarLady Ladies Brand Pop-up Store 快闪店室内设计
by Prism Design
Client: Prism Design
A' Design Award 银奖 Winner in 室内 Category
Verified Award Winner
Verify Award Status for #50897The Design
About SugarLady Ladies Brand Pop-up Store 快闪店室内设计
SugarLady 是为中国上海一个女装品牌打造的快闪店室内空间。设计以糖晶体为主题,将室内空间与品牌名称相呼应。每个展示单元由钢制框架搭建,外覆工业尼龙布。600×600毫米的LED灯板从内部照亮各个单元,使每个体块都散发出柔和的光晕。这些单元简洁轻盈,可以自由组装、移动并重新组合成多种布局形式。空间总面积为6米×10米,并设有试衣间。
The Recognition
About the A' Design Award 银奖
SugarLady Ladies Brand Pop-up Store 快闪店室内设计是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计SugarLady Ladies Brand Pop-up Store 快闪店室内设计将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。SugarLady Ladies Brand Pop-up Store 快闪店室内设计是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This design is a pop up design. We used the simplest material and technology to built it. The most unique features of this design must be the inner connection between the design itself and the concept of the brand.
- Dimensions & Packaging
- The total area is 6000mm*10000mm. Fitting room:2000mm*2000mm*2400mm. Display cells: 650mm*850mm*2350mm, 650mm*850mm*2200mm, 750mm*1200mm*2200mm, 750mm*950mm*2000mm.
- Tags
- Sugar, Woman cloth
- Production Technology
- The illustration were coming from 600mm*600mm LED panel.
The cover coat was made by industrial nylon sheet, which could save more budgets as well as providing better illustration effects. - Design Challenge
- As a pop store, we need to made our design simplified enough to be constructed and removed. At the same time, there's not enough light for the exhibition, so additional light design was required. So we made several cells, each was just made by steel bones and industrial nylon sheet surface, each to build and move. Also, we put light in it to make it glowing from inside.
- Research
- The most important part for this design is the understanding of the brand culture. We thought deeply of the meaning of Sugar Lady and then came up with the sugar crystal idea.
- Inspiration
- The name of the brand is Sugar Lady. We extracted Sugar as our key elements. By observing sugar crystal, we came up with the idea of using steel and canvas as a metaphor of charming women. Time gave them strength. However, inside their heart they were still as sweet and beauty as they always are.
- Project Duration
- The project was built on 15th August 2016, in ShangHai, China. The exhibition lasted for two weeks.
- Operation Flow
- The key point of this design is changeable, which means all the cells of those sugar crystal can be re-combined and moved all around, just depends on how the users would like to arrange them.
- Team Members
- Designer name:TOMOHIRO KATSUKI
Designer name:MASANORI KOBAYASHI - Image Credits
- Photographer:MAKOTO ADACHI
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