Floral Banquet 结婚礼品盒 by Su Wan Ling is a highly esteemed winner of the very prestigious 2020 A' Design Award 铁奖 in 包装设计 Competition Category.

铁包装· 2020

Floral Banquet 结婚礼品盒

by Su Wan Ling

Client: Aunt Stella

A' Design Award 铁奖 Winner in 包装 Category

12,599

Verified Award Winner

Verify Award Status for #97212

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Colors

The Design

About Floral Banquet 结婚礼品盒

基于“优雅”可爱”秉承品牌理念，Aunt Stella 创作了这个针对婚礼礼品市场的花卉系列。木盒的每一个套筒都象征着爱情和浪漫的一个方面。粉色的鸡蛋花象征着初恋，传递着恋爱中羞涩而美好的愿望。绿色的，带有活泼的鬼草和羽毛，铭刻着爱情的永恒。在最后一件作品中，设计师使用白色背景作为婚纱和纯洁爱情的象征，并通过周围的玫瑰和大量花卉、果味插图丰富了这一点。

The Recognition

About the A' Design Award 铁奖

Floral Banquet 结婚礼品盒是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Floral Banquet 结婚礼品盒将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Floral Banquet 结婚礼品盒因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Based on elegant & cute branding principle, aunt stella create this floral series targeted on wedding gifting market. Every single sleeve of wooden box symbolizes an aspect of love and romance. The pink one with plumeria symbolize the first love, delivering bashful and delightful wish in a relationship. The green one with lively ghost plant and feather imprints the eternity of love. And in the last piece, we use white background as a symbol of the wedding dress and pureness of love which is enriched by surrounding roses and plenty floral, fruity illustrations.
Dimensions & Packaging: The pink one is 160 x 160 x 60mm, the green one is 235 x 235 x 70mm and the white one is 265 x 265 x 70mm.
Tags: Gift, Wedding, AuntStella, Packaging, Flower, Present, love
Production Technology: We chose natural pine wood for this wedding series because of its unique wood grain feature, which symbolizes the uniqueness of every couple’s romantic story. From material selection, dimension design to the covered sleeve illustration, we are proud to present the wedding gift series with golden 1 sleeve and 2 box ratio and ribbon bow end to deliver the love giving spirit and warmest blessing.
Design Challenge: We choose natural pine wood as a material for this wedding series gift to match the expectation of premium end & uniqueness. The greatest learning about using hand-molding, wooden box is to manage the consistency of the grinding size, ensuring the box sleeve can be perfectly fitted for each case. And the best dimension design for a covered box sleeve, also came out under repeated attempts.
Inspiration: The design of series sleeves used three phases of love as the illustrating intention. The smaller one, with delightful pink background, presents the warm and cute love buds between 2 people when they first met. The one in middle size is in green, the illustration symbolizes that the relationship gradually grows strong like a plant. And at the end, the large wooden box has a pure white background to deliver the pureness and eternity that white veil stands for in wedding.
Project Duration: The project started in June 2018 in Taipei and finished in August 2018 in Taipei.
Operation Flow: The greatest learning about using hand-molding, wooden box is to manage the consistency of the grinding size, ensuring the box sleeve can be perfectly fitted for each case. And the best dimension design for a covered box sleeve, also came out under repeated attempts.
Patents: Copyrights belong to AUNT STELLA, 2019.
Image Credits: Image#1 Photographer Chia Wei Liao, Design & Illustrator Wan Ling Su, Creator Wan Ling Su, Floral Banquet, 2018.
Image#2 Photographer Chia Wei Liao, Design & Illustrator Wan Ling Su, Creator Wan Ling Su, Floral Banquet, 2018.
Image#3 Photographer Chia Wei Liao, Design & Illustrator Wan Ling Su, Creator Wan Ling Su, Floral Banquet, 2018.
Image#4 Photographer Chia Wei Liao, Design & Illustrator Wan Ling Su, Creator Wan Ling Su, Floral Banquet, 2018.