Igolide Ukukhangisa · 2021
Pepsi For The Love Of It Umkhankaso Wokukhangisa
by PepsiCo Design and Innovation
- Umklomelo Wegolide we-A' Design Award 2021 in Ukukhangisa
- CLIENT: PepsiCo Design & Innovation
- Estimated Number of Design Views: 102,019
- Verification code 98583E4E02 · Verify this award
Colors
About Pepsi For The Love Of It Umkhankaso Wokukhangisa
I-Pepsi For The Love Of It ngumkhankaso wokukhangisa owenzelwe imakethe yaseChina. Lo mkhankaso ugxile ochungechungeni lwemiklamo eyisithupha yamathini eziphuzo. Ithini ngalinye libonisa umdlalo noma into yokuzilibazisa ehlukile, njenge-rhythmic gymnastics, ithenisi yetafula, i-synchronized diving kanye ne-shuttlecock noma i-spinning top. Amanye amathini abhekisela emculweni nasekudanseni, ngokuhambisana nefa lomkhiqizo we-Pepsi. Le nhlanganisela isebenzisa imibala eyaziwayo ye-Pepsi ngesitayela esinesibindi nesihlukile. Imiklamo ehlukahlukene yamathini ivumela umthengi ngamunye ukuthi akhethe leyo ehambisana nezintshisekelo zakhe.
About the Umklomelo Wegolide we-A' Design Award
Pepsi For The Love Of It Umkhankaso Wokukhangisa iwinile uMklomelo Wegolide we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo yeklasi yokuqala, emangalisayo nephawulekile. Abawinile beGolide yimiklamo emisha kakhulu, enombono ongaphambili futhi egqamile ebonisa ubuhlakani, ukuhlakanipha nobuchule babaklami babo. Pepsi For The Love Of It Umkhankaso Wokukhangisa ilindeleke ukuba ibe yinto entsha edunyiswe kakhulu, ebeka isitayela futhi ebalulekile elethe inani elingakaze libonwe. Lo mklamo owinile uMklomelo Wegolide we-A' Design Award ungumgomo omangalisayo nohlonishwayo osiza kakhulu futhi osunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Pepsi For The Love Of It Umkhankaso Wokukhangisa idala imizwa ejulile yesifiso, ivuse intshiseko, ikhuthaze ukudala futhi iyasiheha.
Press Kit
- Unique Properties
- Each can includes a depiction of a different sport such as rhythmic gymnastics, table tennis, synchronized diving or shuttlecock / spinning top. Other can designs reference music and dancing, true to Pepsis heritage and brand spirit. The cohesive collection comes in signature Pepsi colors, complete with a bold and disruptive style. The cans unique designs allow consumers to choose the can that most resonates with them to make Pepsi their own.
- Inspiration
- The Pepsi For the Love of It 2020 Campaign in China represents the passions and pastimes of todays generation. The design team created a six can series, with each design representing a favorite sport, activity, or locally trending interest that celebrates the passion points of Chinas population.
