Wudang Blessing Ubunikazi Bokubukwayo by Yao Wu

Wudang Blessing Ubunikazi Bokubukwayo by Yao Wu is a highly esteemed winner of the very prestigious 2026 Umklomelo Wesiliva we-A' Design Award in Ukukhangisa Competition Category.

IsilivaUkukhangisa· 2026

Wudang Blessing Ubunikazi Bokubukwayo

by Yao Wu

Client: Wudang Mountain Culture and Tourism Development Group Co., Ltd.

Umklomelo Wesiliva we-A' Design Award Winner in Ukukhangisa Category

15,381

Verified Award Winner

Verify Award Status for #181672

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Wudang Blessing Ubunikazi Bokubukwayo

I-Wudang Blessing iwuhlelo lobunikazi bokubukwayo olwakhelwe uphawu lwezokuvakasha kwamasiko. Lolu hlelo luhumusha kabusha izibalo zamasiko obu-Taoist, okuhlanganisa u-Zhenwu Emperor, oNkulunkulu Abahlanu Bengcebo, u-Fu Lu Shou kanye nesibusiso sokufunda sase-Taizi Slope, ngesitayela sanamuhla sokudweba. Uhlobo lwamagama luhlanganisa amajika ezintaba emigqeni yezinhlamvu. Amaphethini enziwe ngezingxenye ezihlukene, futhi imifanekiso ye-vector iyakwazi ukukhuliswa kusukela emakhadini ebhizinisi kuya emabhodini amakhulu okukhangisa. Kunikezwa izindlela ezimbili zombala, i-CMYK yokuphrinta kanye ne-RGB yezikrini. Uhlelo oluhlanganisiwe luthatha indawo yezithombe ezihlakazekile futhi lusekela imikhiqizo, ukupakisha kanye nemidiya yedijithali.

The Recognition

About the Umklomelo Wesiliva we-A' Design Award

Wudang Blessing Ubunikazi Bokubukwayo iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Wudang Blessing Ubunikazi Bokubukwayo ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Wudang Blessing Ubunikazi Bokubukwayo iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Aiming at outdated vision, scattered IPs and aging communication of Wudang cultural tourism, we deeply explore Taoist culture, remodel core IP visuals, unify visual standards, establish a full-link visual system with communication plans, and adapt traditional culture to contemporary aesthetics and new media scenarios.
Dimensions & Packaging: Vector based system with spot colors Typography integrates Taizipo mountain curves Gourd framed golden toad IP and Q style Taoist deities for product development Graphics in AI EPS SVG with 3D models for figurines Outdoor sculptures use fiberglass with UV coating
Tags: Wudang Blessing, Taoist Culture, IP Visual Design, Traditional Culture Activation, Trendy Design, Cultural Tourism Communication, Brand Visual
Production Technology: Vector graphics scale infinitely from business cards to billboards. Typeface integrates mountain curves into stroke design. Patterns are modular for wrapping paper or silk scarves.
Design Challenge: Deconstruct traditional symbols with modern design while retaining cultural essence; integrate fragmented IPs into a systematic visual solution to solve communication pain points; empower cultural inheritance and Wudang tourism brand upgrading, setting a model for modernization of traditional culture.
Research: Research included literature review, and interviews with 20 youths. Findings show young people prefer styles balancing cuteness with sophistication, with architectural curves resonating more than structures. Strategies use mountain curves as cultural metaphor, anthropomorphized figures, and low-saturation tones. The system enters daily life through products and digital media, proving traditional culture gains commercial vitality through design.
Inspiration: Centering on cultural IPs of Wudang Mountain including Zhenwu Emperor, Five Gods of Wealth, Fu Lu Shou and Taizi Slope Study Blessing, this project reconstructs traditional symbols of blessing, study and wealth in a trendy and contemporary artistic way, builds a complete brand visual system and advertising communication plan to realize the youthful and international spread of Wudang traditional culture.
Project Duration: The project started in Beijing in May 2025 and was completed in Beijing in July 2025.
Operation Flow: Three illustration series have dual color modes CMYK for print and RGB for screen. Flat style maintains sharp lines at any size. System supports applications from stationery to blind boxes to phone wallpapers.
Patents: /
Team Members: Original designer: Wu Yao
llustration designer: Zhang Yuchen
Illustration designer: Xie Boxing
Illustration designer: Tan Zhen
Graphic designer: Zheng Ziyang
Graphic designer: Tang Wenhu
3D Designer: Liao Hao
Copywriting: Xu Xiaohui
Image Credits: /