Fousu Sock Packing 襪子包裝 by GaoWei Xin is a highly esteemed winner of the very prestigious 2021 A' Design Award 銀獎 in 包裝設計 Competition Category.

銀包裝· 2021

Fousu Sock Packing 襪子包裝

by GaoWei Xin

Client: Shandong Veikao Advertising Co., Ltd

A' Design Award 銀獎 Winner in 包裝 Category

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Colors

The Design

About Fousu Sock Packing 襪子包裝

Fousu襪子包裝係為一系列襪子而設計嘅包裝。呢個包裝採用紙漿模塑技術製造，並使用可降解材料，以減少環境污染。造型抽象，令人聯想到飛碟同太空船，賦予包裝一種未來感同科技感。設計貫穿咗一個以碳元素為基礎嘅六邊形，呼應襪子嘅碳與棉概念。包裝闊300毫米、深90毫米、高80毫米。打開之後，包裝可以再用作日常收納盒。

The Recognition

About the A' Design Award 銀獎

Fousu Sock Packing 襪子包裝是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Fousu Sock Packing 襪子包裝將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Fousu Sock Packing 襪子包裝是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging design of FOUSU CC socks always adheres to the concept of "black technology, new species" to meet the aesthetic needs of modern young people. as a new generation of socks, FOUSU always takes the responsibility of protecting the ecological environment and building a green home. Health, nature, ecology, trend, science technology and future together constitute FOUSU CC socks, creating a new species of socks belonging to the young generation!
Dimensions & Packaging: Width 300mm x Depth 90mm x Height 80mm
Tags: Fousu,socks,carbon,cotton,veikao
Production Technology: In the selection of packaging materials, with the concept of natural environmental protection and degradable material characteristics to reduce environmental pollution, FOUSU CC socks use unique pulp die-casting technology.
Design Challenge: How to distinguish from the same type of socks packaging on the market, we should embody the concept of technology, future and environmental protection through packaging.
Research: Fousu company is a textile enterprise. They found that carbon has a good function in the process of studying antibacterial materials. Designers take carbon as a starting point, put forward the concept of "carbon & cotton technology", and integrate more futuristic and technological shaping elements into the packaging design, and adhere to the use of environmentally friendly pulp materials to meet the future development concept.
Inspiration: In the selection of packaging materials, with the concept of natural environmental protection and degradable material characteristics to reduce environmental pollution, FOUSU CC socks use unique pulp die-casting technology. The overall packaging is more practical, and can be used as a daily storage box for multi-functional applications; in the design and modeling, creating a unique and abstract image of "flying saucer" and "spaceship", with great sense of future and sense of science
Project Duration: The project was done within 2 months. The design is finished in Jinan, production in Hangzhou City, Zhejiang Province.
Operation Flow: The overall packaging is more practical, and can be used as a daily storage box for multi-functional applications; in the design and modeling, the packaging will be carbon element hexagon through it, creating a unique and abstract image of "flying saucer" and "spaceship", with great sense of future and sense of science and technology: as a new generation of socks, FOUSU always takes the responsibility of protecting the ecological environment and building a green home. creating a new species of socks belonging to the young generation!
Team Members: Designer:
Gaowei Xin,
Cuipeng,
Yuerong Liu
Image Credits: Gaowei Xin, 2020.