由設計師 Gaowei Xin, Cui Peng and Fengqi Qiao 創作嘅 Professor Watermelon 漱口水包裝 係備受推崇嘅 2021 A' Design Award 銀獎 得獎作品,獲獎類別為 包裝設計。
銀包裝· 2021
Professor Watermelon 漱口水包裝
由 Gaowei Xin, Cui Peng and Fengqi Qiao
客戶: Shandong Veikao Advertising Co., Ltd
包裝 類別嘅 A' Design Award 銀獎 得獎者
經驗證嘅獲獎者
驗證設計 #116448 嘅獲獎狀態設計
關於 Professor Watermelon 漱口水包裝
Professor Watermelon 係一款專為年輕消費者而設計嘅漱口水包裝。樽身採用可降解嘅 PET 物料製造,標籤就用專色印刷技術印喺特種紙上。大樽容量 550 毫升,配有獨立嘅外蓋並標有容量刻度,等大家可以喺唔直接接觸嘅情況下量度同倒出漱口水。另外仲設有 100 毫升嘅細樽,方便旅行攜帶。細樽可以由大樽補充再用。整體造型簡潔精巧。
榮譽認可
關於A' Design Award 銀獎
Professor Watermelon 漱口水包裝是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Professor Watermelon 漱口水包裝將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Professor Watermelon 漱口水包裝是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- This is a mouthwash package designed for young people. It adopts environmental friendly and degradable pet new materials. The outer cover with capacity scale is designed separately for large bottle mouthwash, which makes it more hygienic for consumers to pour into the outer cover when using. At the same time, a 100ml small bottle is developed, so that consumers can pour large bottle mouthwash into small bottle, which is convenient for business trip.
- 尺寸同包裝
- Large bottle of mouthwash: width (62mm) x height (235mm), bottle capacity 550ml
Small bottle of mouthwash: width (53mm) x height (72mm), bottle capacity 100ml - 標籤
- Mouthwash packaging, innovation, environmental protection, mold, Veikao
- 生產技術
- The packaging of the product is made of environmental friendly and degradable new pet material, and the label of the bottle body is printed with special paper and spot color technology.
- 設計挑戰
- At the same time, the development of the model and the calculation of the capacity can facilitate the use and portability of consumers.
- 研究
- Through the Internet big data, we found that young people are the main buyers of mouthwash. Young people like products that are more concise, environmentally friendly and portable. They think about the characteristics that young consumers pay attention to in the design. The whole product is simple and fashionable, with environmental protection and portability
- 靈感
- The structure of mouthwash products on the market is rigid and bulky, which is not in line with the aesthetic of young people on the Internet. It is very unsanitary to drink the mouthwash directly when using the products on the market. The large bottle has a separate cover with a capacity scale, which will not cause secondary pollution. At the same time, there is no small capacity bottle on the market. Designers have developed a 100ml small bottle, which is convenient for consumption and carrying.
- 項目時長
- The project will be launched in October 2020 and completed within three months. The design is completed in Jinan and the production is in Guilin.
- 操作流程
- The new product packaging innovation is more simple and environmentally friendly. At the same time, the outer cover of the large bottle can be used as a small container, which is marked with the capacity scale, so that consumers can use it more accurately and will not cause the secondary pollution of the mouthwash. The small bottle design is that when the mouthwash is used up, the liquid in the large bottle can be poured into the small bottle, which is convenient for consumers to travel, easy to carry, and the small bottle can be reused.
- 團隊成員
- Designer:
Gaowei Xin,
Cui Peng,
Fengqi Qiao - 圖片來源
- Xin Gaowei, 2020.
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