由設計師 Mutian Yu 創作嘅 Mr Baldie 光頭仔曲奇包裝係備受推崇嘅 2021 A' Design Award 銅獎得獎作品，獲獎類別為包裝設計。

銅包裝· 2021

Mr Baldie 光頭仔曲奇包裝

由 Mutian Yu

客戶: Savannah College of Art and Design

包裝類別嘅 A' Design Award 銅獎得獎者

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經驗證嘅獲獎者

驗證設計 #117032 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

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設計

關於 Mr Baldie 光頭仔曲奇包裝

呢款曲奇包裝設計名叫「光頭仔」,入面裝住面孔造型嘅曲奇同埋朱古力醬。套裝一共有三種口味:士多啤梨、摩卡同原味。每塊曲奇都整成一張冇頭髮嘅面孔形狀。跟埋一齊嘅朱古力醬可以用嚟蘸住曲奇進行裝飾,透過呢個方式,可以幫曲奇「加返」頭髮、鬍鬚或者山羊鬚。包裝物料採用馬口鐵製成,尺寸為310乘310乘60毫米。呢個設計將食零食呢件事,由簡單嘅進食體驗,轉化成一種可以同人分享、充滿玩味嘅互動樂趣。

榮譽認可

關於A' Design Award 銅獎

Mr Baldie 光頭仔曲奇包裝是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Mr Baldie 光頭仔曲奇包裝將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Mr Baldie 光頭仔曲奇包裝出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: What’s better than cookies or chocolate? Cookies and chocolate! Mr. Baldie combines these favorite treats with a face-shaped cookie that comes in three flavors: strawberry, mocha, and original. You get to add the hair! Just dip the cookie into the chocolate sauce that’s included to personalize his look. Give him a custom hairstyle, a moustache, or even a goatee!
尺寸同包裝: 310mm * 310mm * 60mm
標籤: Snacks, Interaction, Fun
生產技術: Tinplate
設計挑戰: Choosing the right snack base on market analysis.
研究: Nowadays, snacks are considered as the “extra calories”. However, many times, we would snack when we are not feeling hungry but stressed, boring, or celebratory. It is the emotional aspects driving us to snack rather than just the flavor. However, the attention of this connection is rare to be seen in today’s market. The missing of this beautiful connection is a loss.
靈感: Snacking should be more than just filling our faces with food. It should be flavorful and FUN! Mr. Baldie is a combination of cookie and chocolate, which is created for sharing and making experiences. The package contains three different flavors: strawberry, mocha, and original.
項目時長: 3 months, Jun 2020, Savannah
操作流程: Mr. Baldie combines these favorite treats with a face-shaped cookie that comes in three flavors: strawberry, mocha, and original. You get to add the hair! Just dip the cookie into the chocolate sauce that’s included to personalize his look. Give him a custom hairstyle, a moustache, or even a goatee!
專利: Copyrights belong to Mutian Yu, 2021
圖片來源: Image #1: Photographer Manman Jv, Photographer, 2020.
Image #2: Photographer Manman Jv, Photographer, 2020.
Image #3: Photographer Manman Jv, Photographer, 2020.
Image #4: Photographer Manman Jv, Photographer, 2020.
Image #5: Photographer Manman Jv, Photographer, 2020.