Chaozhousanbao 食品包裝 by Zhen Yang and Jialu Yang

Chaozhousanbao 食品包裝 by Zhen Yang and Jialu Yang is a highly esteemed winner of the very prestigious 2021 A' Design Award 銀獎 in 包裝設計 Competition Category.

銀包裝· 2021

Chaozhousanbao 食品包裝

by Zhen Yang and Jialu Yang

Client: Shenzhen yiyitong Trading Co., Ltd

A' Design Award 銀獎 Winner in 包裝 Category

22,216

Verified Award Winner

Verify Award Status for #119681

View at A' Design Award Press Release Award Badge

Colors

The Design

About Chaozhousanbao 食品包裝

潮州三寶係一款為潮州三寶而設計嘅食品包裝。主要元素同字體都係用木刻技法手工雕刻同印製，所以包裝帶有手工製作嘅質感同細節。製作過程採用絲網印刷同手工紙。視覺風格配合潮州三寶悠久嘅歷史，突顯佢哋天然質樸嘅特質。呢款包裝旨在以沉穩而傳統嘅方式，呈現產品嘅文化底蘊。

The Recognition

About the A' Design Award 銀獎

Chaozhousanbao 食品包裝是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Chaozhousanbao 食品包裝將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Chaozhousanbao 食品包裝是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Choose "Three Treasures of Chaozhou" as the design object. The main elements and fonts are carved and printed by hand-made woodcut, which has the unique texture and details of hand-made. It is compatible with the ancient Chaozhou Three Treasures and highlights the unique nature of Chaozhou Three Treasures, which are natural, simple and culturally accumulated.
Production Technology: screen printing Handmade paper
Inspiration: The packaging design of "Chaozhou three treasures" is to carve and print the main elements and fonts in the way of hand-made woodcut prints, with the unique texture and details of hand-made, which is consistent with the ancient Chaozhou three treasures, highlighting the unique temperament of Chaozhou three treasures with natural simplicity and cultural accumulation.
Project Duration: 2019.11
Team Members: designer：Yang zhen Yang jialu Hu yubin Lin yiqing Li feng

Read the Press Release