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Service Design for College Enrollment 大學招生服務設計 by Shantou University

Service Design for College Enrollment 大學招生服務設計 by Shantou University is a highly esteemed winner of the very prestigious 2021 A' Design Award 銀獎 in 服務設計 Competition Category.


銀服務· 2021

Service Design for College Enrollment 大學招生服務設計

by Shantou University

Client: Shantou University

A' Design Award 銀獎 Winner in 服務 Category

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Verified Award Winner

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The Design

About Service Design for College Enrollment 大學招生服務設計

大學招生服務設計係為大學嘅招生期而創建嘅一套服務系統。呢個設計結合咗線上協作平台同線下空間。喺平台上面,唔同部門嘅職員共同新增同更新各自負責嘅模組資訊同統計數據。喺線下空間,旅程圖等工具支援分析、討論同決策。學生可以獲得諮詢服務、入學接待、朋輩指導同招生手冊。目的係改善跨部門嘅工作流程,同時減輕學生嘅焦慮。

The Recognition

About the A' Design Award 銀獎

Service Design for College Enrollment 大學招生服務設計是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Service Design for College Enrollment 大學招生服務設計將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Service Design for College Enrollment 大學招生服務設計是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
his project through the redesign of the work model and enhances the ability to work across departm ents. Moreover, it could help students familiarize themselves with the campus through a variety of connections and services.
For the department, the project results include the definition of value goals, work mode and interactive function design. Services for students include consulting services, admission reception services, guidance services of peer and admission brochures.
Dimensions & Packaging
Physics:
Department Kit:210mm×297mm×100mm
Campus Manual:297mm×420mm
Volunteer Medal:80mm×80mm
non-physical:
Web pages based on Html for Chrome & IE & firefox
Tags
Service design, Web design, Visual design, Process design
Production Technology
The entire process consists of an online collaboration platform and offline space. The online collaboration platform allows executives to jointly add and modify the module information they are responsible for, as well as statistics data to complete their work efficiently. They can analyze, discuss and make decisions based on the information in the offline space, which provide a series of tools such as journey maps, and other methods to assist them in their judgment.
Design Challenge
Information islands and lack of effective communication are the main facing problems. Design in traditional Chinese university is subject to many administrative constraints. It is not easy to start service design at a university for the first time, especially to allow members of different departments to discuss together and participate in the process of service design-it is completely different from previous university meetings.
Research
The project is based on the method of service design, and the research objects include two main groups: students and staff from multiple departments.
Desktop research has given us the perspective and research methods of cross departmental collaboration and student service. Participatory observations and interviews help us understand the current situation of cross-departmental work and the demands of students.
Inspiration
We worked on this project in most departments of the school. It intends to promote the university department to understand the needs of students and provide services to help students eliminate their anxiety during the enrollment period.
In this project, we transform the work department into an organic aggregate, that allows different departments to collaborate and solve problem together. This allows the department to connect students in a sustainable way and provide the services they need.
Project Duration
The project started in 2019 in China and finished in 2020 in China.
Operation Flow
We redesigned a work-flow that allows departments to collaborate together, which consists of an online collaboration platform and offline space. The collaboration platform allows them to jointly add and modify the module information, as well as statistics data to complete their work efficiently. They can analyze, discuss and make decisions based on the information in the offline space, which provide a series of tools such as journey maps, and other methods to assist them in their judgment.
Team Members
Ruiqi Yao, Zhenzi Pan, Ran Han, Zhongduo Jiao, Qize Wong, Zihao Chen, Sherky
Image Credits
Image #4: Photographer Zihao Chen, Department Kit, 2020.

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