Li-Shang Printing Co., Ltd 嘅作品 Ballantines 17 禮品包裝

由設計師 Li-Shang Printing Co., Ltd 創作嘅 Ballantines 17 禮品包裝係備受推崇嘅 2021 A' Design Award 銀獎得獎作品，獲獎類別為包裝設計。

銀包裝· 2021

Ballantines 17 禮品包裝

由 Li-Shang Printing Co., Ltd

客戶: Li-Shang Printing Co., Ltd

包裝類別嘅 A' Design Award 銀獎得獎者

22,909

經驗證嘅獲獎者

驗證設計 #120433 嘅獲獎狀態

訪問網站喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Ballantines 17 禮品包裝

Ballantines 17係一款為調和威士忌而設計嘅禮品包裝。呢個硬盒採用UV柯式印刷喺銀色箔紙上，配以金色同藍色專色，仲有壓凸嘅標誌。盒底有一個輸送帶機關，當盒蓋放低嘅時候，會升起一個書架式支架，將酒瓶呈現喺金色舞台之上。沿住通道印上嘅金色字樣記錄咗過往獲獎嘅年份。盒蓋前方擺放咗以軟木塞封存嘅香料同風味樣本。整個佈局引導人先睇、再聞、最後品嚐。

榮譽認可

關於A' Design Award 銀獎

Ballantines 17 禮品包裝是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Ballantines 17 禮品包裝將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Ballantines 17 禮品包裝是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: As users unfold and interact with the packaging, the visuals, the smells and then the tastes create a sensuous experience to emphasize the value of the whisky.
尺寸同包裝: Width (250 mm) x depth (155 mm) x height (370 mm), Bottle capacity 700ml
標籤: whisky, packaging, liquor packaging, creative packaging
生產技術: Rigid box with UV Offset printing on silver foil paper, gold and blue spot color with embossing technique on logos. The highlight of the packaging is the conveyor belt mechanism that is installed under the box which allows the bible stand to rise up as users lay down the box cover.
設計挑戰: The moment from unfolding the packaging to drinking the liquor, we carefully design how the users would interact with the components and how the experience of colors, movements, smells and tastes will present the value of the brand to its full potential.
研究: With Bible as our inspiration, we wanted to portray a sacred moment with the honorable mentioned whisky, as if it is presented at the end of a holy altar. The key is to convey the concept of time and create interactions with the senses through special structural mechanism and thoughtful placement of objects.
We had planned to design the flow of the interaction as this: First, users witness the rising bible. Then they proceed to read the honorable past of the whisky. Finally, they take in the aromas of the spices at the front before they enjoy the whisky. The whole experience is presented in the sequence of visual, smell then taste.
靈感: Ballantine’s 17 Year Old blended whisky has been named 2020 Scotch Blend of the Year in Jim Murray’s Whisky Bible. This limited edition packaging celebrates the famous whisky for its 7th win of the same title. The idea that Bible signifies the most important print, we use this as our core concept. Combined with Ballantine's signature blue color, we designed a conceptual space that translates a gilded magnificent altar into an elevated stage for the liquor bottle and the Whisky Bible.
項目時長: The project started in Taiwan in June 2020 and completed in Taiwan in August 2020.
操作流程: When users open the plain blue box the bible will emerge on the golden stage, placed right next to the prestige Scotch Blend whisky. As a pathway leading up to the stage, the gold prints record the past seven awarded years. Cork bottled samples of the spices and flavors are presented at the front of the box cover to provide users a more dynamic experience for the sense of smell right before their first sip of the whisky.
團隊成員: Design director: Sheng-Hsun Hong
Graphic designer: Chih-Chen Huang
Packaging structural designer: Li-Fan Liu
圖片來源: Image #1: Photographer Yi-Han Pan, 2021.
Image #2: Photographer Yi-Han Pan, 2021.
Image #3: Photographer Yi-Han Pan, 2021.
Image #4: Photographer Yi-Han Pan, 2021.
Video: Editor Yi-Han Pan, 2021.