由設計師 Manuela Bonnet 創作嘅 Africolor Festival 節慶視覺形象設計 係備受推崇嘅 2021 A' Design Award 銅獎 得獎作品,獲獎類別為 平面設計。
銅平面· 2021
Africolor Festival 節慶視覺形象設計
客戶: Africolor
平面 類別嘅 A' Design Award 銅獎 得獎者
經驗證嘅獲獎者
驗證設計 #122295 嘅獲獎狀態設計
關於 Africolor Festival 節慶視覺形象設計
Africolor音樂節嘅視覺形象設計,係為呢個喺巴黎舉辦嘅音樂節三十週年紀念版而創作。設計概念源自「共鳴」嘅意念,寓意呢個音樂節嘅回響跨越時間同埋地域界限,不斷延續。設計運用咗一種排版遊戲,將標題入面嘅字母作出切割同重複嘅處理,營造出充滿活力嘅節奏感。整體形象清晰、直接、色彩繽紛而且充滿歡樂氣息。海報製作咗兩個對比鮮明嘅版本,一個係紅色,另一個係綠色。呢套視覺系統同樣應用喺小冊子、傳單、地鐵海報、橫額、環保袋以及社交媒體嘅宣傳品度。
榮譽認可
關於A' Design Award 銅獎
Africolor Festival 節慶視覺形象設計是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Africolor Festival 節慶視覺形象設計將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Africolor Festival 節慶視覺形象設計出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- Creation of the festival's visual identity to be deployed on all print and digital supports (posters, brochure, leaflet, flyers, kakemonos, totebags, social publications, digital adds, Cd)
- 尺寸同包裝
- Poster 420 x 600 mm
Subway poster 223 x 61,5cm
Flyer (open) 495 x 345 mm
Brochure 148 x 210 mm, 54 pages
kakémonos 80 x 203 cm
Facebook and Instagram profiles and publications - 標籤
- #musicfestival #africolor #graphicdesign #typography #visualidentity
- 生產技術
- The first step of research is to make sketches on paper. Once I found the essential idea I continued the creative process on Adobe Illustrator, adapted to test different compositions. I cut the letters and duplicated them to create a vibrant rhythm. The different visuals of communication of the festival with formats as different as a poster, a kakemono or an Instagram publication were made via Illustrator and Indesign for the flyer and the brochure.
- 靈感
- Africolor is celebrating its 30th anniversary this edition is therefore the year of reunion with the artists who punctuated the festival but also those of the contemporary Afro-beat electronic scene. The word that inspired this visual creation is "resonate" : the vibration of bodies souls and spirits over time, beyond borders... Africolor never stops echoing! Translated by a typographical game that makes the title vibrate, creates a joyful rhythm and suggests that the right waves are spreading.
- 項目時長
- The project started in march 2019 for its conception, and finished in october, and it was launched in Paris from november to december 2019, during the festival.
- 圖片來源
- Image #3: Photographer Manuela Bonnet
Image #4: Photographer Manuela Bonnet
Image #5: Photographer Manuela Bonnet
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