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Sun Rose 酒標 by Antonia Skaraki

Sun Rose 酒標 by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 A' Design Award 銅獎 in 包裝設計 Competition Category.


銅包裝· 2022

Sun Rose 酒標

by Antonia Skaraki

Client: Grampsas Winery

A' Design Award 銅獎 Winner in 包裝 Category

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Verified Award Winner

Verify Award Status for #125207

Colors

The Design

About Sun Rose 酒標

Sun Rose係為一間希臘酒莊設計嘅酒標。設計靈感源自天地相接嘅地平線。所有描述葡萄酒嘅資訊都放喺標籤下半部分,代表大地嘅位置;標誌就放喺高處,代表太陽升起嘅位置。設計採用簡約風格,令圖案元素唔會搶走葡萄酒本身嘅色澤。標籤以紙張製成,貼附喺玻璃酒瓶之上。項目於2018年喺雅典完成。

The Recognition

About the A' Design Award 銅獎

Sun Rose 酒標是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Sun Rose 酒標將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Sun Rose 酒標出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Τhe Sunset . As you have never seen it before, just before it sets, gives us this unique colour, one of it’s best versions … the sun rose….
The minimal approach is as minimal as it can get to express the essence of a unique wine.
Tags
The sun rose, wine, Packaging, Design, Storytelling, Klima Grampsa
Production Technology
Glass & Paper. Environmentally friendly.
Research
A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept (visual representation always helps us get on the same page).
Inspiration
Wanting to make the above facts clear A.S. we drew inspiration from the horizon that defines the earth and placed all the information that describe the wine, properly, where the elements that define the wine are present. The earth.

High above all these elements, the logo stands in the same place one would expect the sun, making it stand out while being in line with the playful choice of words, the sun rose.
Project Duration
The project began and finished in 2018 in Athens (Greece).
Operation Flow
The packaging managed to present to the oenophile the essential elements of what defines the wine that they experience.
Team Members
Creative Director: Antonia Skaraki
Designers: Evri Makridis
Copywriter: Sotiria Theodorou

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