Original Tea Capsule 茶膠囊包裝 by Beijing Xiaoguan Cha Company Limited is a highly esteemed winner of the very prestigious 2022 A' Design Award 鐵獎 in 包裝設計 Competition Category.
鐵包裝· 2022
Original Tea Capsule 茶膠囊包裝
by Beijing Xiaoguan Cha Company Limited
Client: Beijing Xiaoguan Cha Company Limited
A' Design Award 鐵獎 Winner in 包裝 Category
Verified Award Winner
Verify Award Status for #134170The Design
About Original Tea Capsule 茶膠囊包裝
原味茶膠囊係專為Cteao茶機而設計嘅茶葉包裝。外形跟隨葉片同葉脈嘅形態,每款包裝顏色代表一種茶。密封膜上有隱形點陣,令機器能夠識別內裡嘅茶葉種類,並自動選擇合適嘅沖泡方案。內部結構將水流分成四條通道,令茶葉可以充分浸泡同多次萃取。頂部同底部採用充氮同鋁膜保護茶葉。膠囊尺寸為82 x 54 x 28毫米。
The Recognition
About the A' Design Award 鐵獎
Original Tea Capsule 茶膠囊包裝是 A' Design Award 鐵獎得主,這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Original Tea Capsule 茶膠囊包裝將成為一件備受推崇、令人欽佩且被珍愛的創作,既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐,並擁有與專業知識和才華相結合的稱職技術特性。Original Tea Capsule 茶膠囊包裝因其嚴謹而受到尊重,旨在提供有助於讓世界變得更美好的生活品質改善。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The capsule tea packaging is specially designed for CTEAO Tea Machine. Thanks to its inner design, users can take more smooth and flowery tea. The capsule tea packaging stands out from other traditional tea packages and is easier to use.
- Dimensions & Packaging
- 82 mm x 54 mm x 28 mm
- Production Technology
- The capsule uses invisible dot matrix recognition technology, which can identify varied tea packages and select the most suitable tea-making plan. The package can well protect and preserve inner tea leaves via nitrogen-filled packaging The package applies the aluminum sealing film at the bottom and top. By adapting its material-pressing force and times according to various types of tea leaves, the self-developed multi-head weighers can precisely put tea leaves into package without damaging.
- Design Challenge
- The key challenge is to make the tea leaves fully soaked. Hence, the internal design applies the head cover so that water spouts can reach to the interior packaging and fully soak tea leaves. Also, the pressurized extraction structure can press and extract internal tea leaves for many times, which can allow users to enjoy high-class tea.
- Research
- This product covers 6 major tea categories in China, with a selection of 12 world-renowned Chinese teas. They are Jin Jun Mei tea, Kung Fu black tea, Long Jing tea, Bi Luo Chun tea, Huangshan Mao Feng tea, Da Hong Pao tea, Iron Guanyin tea, White Peony tea, Pu Er tea, Jasmine tea, Lao Shou Mei tea. We are devoted to providing a high-quality lifestyle for them, making it easy for more people to taste the health and flavor of Chinese tea.
- Inspiration
- Its overall design simulates the shape of leaves and their veins. Each package color is related to a kind of tea leaves. The invisible dot matrix on the package seal can help CTEAO Tea Machine quickly recognize different tea packages. The interior patented structure can realize tea diversion and extraction for many times, delivering well-made and high-class tea to users.
- Project Duration
- Beijing, from 2018 to Feb 2022
- Operation Flow
- Open the tea machine cover and put the tea capsule in. The tea machine can recognize different tea leaves through the dot matrix design at the top of the packaging. The spraying head cover divides the water into four channels so that the tea leaves can be fully sprayed and infiltrated.
- Team Members
- Project Leader: Bing Han
Head of Marketing: Lei Ma
Industrial Designer: Xing Zhang
Packaging Designer: Na Chen
Head of Development: Zhou Yongzhuo
Product Manager: Chen Xiujuan
Head of tea research and development: Zheng Huicong
Test Engineer: Peng Mao
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