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Gatorade GX Patch and APP 流動應用程式 by PepsiCo Design and Innovation

Gatorade GX Patch and APP 流動應用程式 by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 A' Design Award 銀獎 in 流動設計 Competition Category.


銀流動· 2022

Gatorade GX Patch and APP 流動應用程式

by PepsiCo Design and Innovation

A' Design Award 銀獎 Winner in 流動 Category

32,787

Verified Award Winner

Verify Award Status for #137260

Colors

The Design

About Gatorade GX Patch and APP 流動應用程式

Gx係一套個人化補水系統,由流動應用程式、汗液貼片同可重用水樽組成。Gx汗液貼片貼喺前臂上,喺一次高強度運動期間收集汗液,藉此追蹤水分同鈉質嘅流失。Gx App會掃描貼片並建立汗液檔案。根據汗液檔案,應用程式會為下一次運動推薦補水同補充能量嘅策略。系統會向用戶建議九款含有唔同碳水化合物同電解質水平嘅Gx膠囊配方。呢啲膠囊比起全稀釋、不可補充嘅飲品,用少啲塑膠。

The Recognition

About the A' Design Award 銀獎

Gatorade GX Patch and APP 流動應用程式是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Gatorade GX Patch and APP 流動應用程式將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Gatorade GX Patch and APP 流動應用程式是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydrates and electrolytes, which are suggested to the user by the Gx recommendation engine. The pods were also thoughtfully created with less plastic than fully diluted, non-refillable beverages.
Production Technology
The latest upgrade to the system is the new Gx Sweat Patch that completes the personalized hydration system. Until now, sweat testing was traditionally done in a lab using expensive equipment and skilled technicians, and therefore only accessible by top professional teams. Gatorade transformed this resource-intensive process into a method that is simpler, cheaper, and accessible to everyone by developing the Gx sweat patch. The patch is a next-level wearable that sticks to the user’s forearm and collects sweat from one high-intensity workout to track fluid and sodium loss. Then, the Gx App—designed to help athletes optimize workouts and track long term progress—scans it all. Using that unique sweat profile, it recommends hydration and fueling strategies for the next time the activity is performed, helping athletes optimize their workout and recovery.
Inspiration
Gatorade’s founding mission is rooted in an enduring commitment to maximizing athletic performance and helping athletes perform their best. We know that every athlete is unique and as a result has individualized needs in order to fuel peak performance. Customization and personalization are the next frontier of sports, nutrition, and sustainability.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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