Pet Pet 品牌產品 by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 A' Design Award 銀獎 in 包裝設計 Competition Category.

銀包裝· 2023

Pet Pet 品牌產品

by Antonia Skaraki

Client: Pet Pet

A' Design Award 銀獎 Winner in 包裝 Category

30,445

Verified Award Winner

Verify Award Status for #141273

View at A' Design Award Press Release Award Badge

Colors

The Design

About Pet Pet 品牌產品

每個人與每隻寵物，都擁有各自的身份、獨特的元素和特質。每隻寵物都有自己的個性、性格、情感和需求。透過愉悅的流行藝術氛圍、簡潔的線條、形狀、設計和資訊圖像，這個設計烙印了一段充滿愛的關係。情感引領設計定格了某一刻的表達，並創造了它的印記和身份。這個設計以流行藝術的方式呈現，因為簡約同樣是它的標誌。

The Recognition

About the A' Design Award 銀獎

Pet Pet 品牌產品是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Pet Pet 品牌產品將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Pet Pet 品牌產品是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With a pleasant pop mood, clean lines, shapes, designs, and infographics, the design team made the imprint of a relationship full of love. Emotions led them to immobilize the expression of a moment and create its imprint, its identity. The design moves in terms of pop art, because simplicity was also the design signature.
Dimensions & Packaging: Plastic doypack Width 140mm x depth 60mm x Height 210mm
Tags: Rebranding, packaging design, packaging, pets
Production Technology: The materials use for the packaging are plastic doypacks.
Design Challenge: The hardest part of our creative procedure was to find a way to print with the least colors possible for any given product code and achive a variety of products with distinct differences between them.
Research: For this project there was no research.
Inspiration: The design team heard melodies everywhere, but the melody they loved more than any other, was the bark of a dog. It accompanied the team, entertained them, gave them so much joy. The sound of a dear friend. So powerful and with so much love, that they wanted to give him his own note, his own signature, his identity!
Project Duration: The project started in September 2021 in Athens and finished in December 2021 in Athens, and was for sale in pet stores and super markets in February 2022.
Operation Flow: After the brands packaging redesign the new packages had a better optical impact to the clients.
Team Members: Creative Director - Antonia Skaraki
Art Director - Valia Alousi
Image Credits: Image #1: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #2: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #3: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #4: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #5: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)