由設計師 Jiuzhou Li 創作嘅 Temple of Heaven 冰淇淋禮盒係備受推崇嘅 2023 A' Design Award 銅獎得獎作品，獲獎類別為包裝設計。

銅包裝· 2023

Temple of Heaven 冰淇淋禮盒

由 Jiuzhou Li

客戶: Li jiuzhou Studio

包裝類別嘅 A' Design Award 銅獎得獎者

11,350

經驗證嘅獲獎者

驗證設計 #141808 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Temple of Heaven 冰淇淋禮盒

設計的獨特之處在於外包裝和商品的製作方式結合銷售和展示來展示其含義和設計起源。包裝盒內部有隔熱層，兩側都有放置冰袋的地方，可以在顧客購買後長時間保持內部溫度很低。禮品是國人走親訪友必備的物品。拜訪朋友最好的禮物就是帶來好運。以此為理念，「天壇·夢想中華」抽獎活動正式啟動。冰淇淋禮盒應運而生。

榮譽認可

關於A' Design Award 銅獎

Temple of Heaven 冰淇淋禮盒是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Temple of Heaven 冰淇淋禮盒將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Temple of Heaven 冰淇淋禮盒出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Gifts are essential items for Chinese people to visit relatives and friends. The best gift for visiting friends is to bring good luck. "Good luck, success, longevity, happiness and wealth" are the five most popular auspicious elements. "Temple of Heaven -Dream draw for China" ice cream gift box came into being.

The gift box packaging is the style of the Temple of Heaven white marble balustrade, so that ice cream can be inserted and combined into several boxes for commodity display.
尺寸同包裝: ice cream Width 4.6mm x Depth 4.6mm x Height 100mm
Protective shell of ice cream Width 60mm x Depth 60mm x thickness 1mm x Height 110mm
The bottom of ice cream Width 62mm x Depth 62mm x thickness 1mm x Height 8mm
Ice cream gift box Width 520mm x Depth 230mm x Height 100mm
標籤: Ice cream, gift, Multiple flavors, box
生產技術: Five flavors of ice cream, ice cream sticks and their transparent outer packaging are bioplastics. The outer packaging box is covered with silver cardboard and waterproof film.
設計挑戰: The gift box packaging is the style of the Temple of Heaven white marble balustrade, and there are holes in the top of the packaging, so that ice cream can be inserted and combined into several boxes for commodity display.There are five flavors of ice cream in the package. The structure of the package can well fix the contents. There is an insulation layer inside the packaging box, and there are places for ice bags on both sides, which can keep the internal temperature very low for a long time after customers buy it.
研究: China lacks high-grade ice cream gifts.

The edible part of the ice cream is shaped by an auspicious cloud style stigma, and the auspicious cloud represents good luck. Eating auspicious clouds in China means that something very lucky will accompany you. On the outer packaging, there are five auspicious wishes: "Always have good luck, be successful, always be young and healthy, always be happy and inexhaustible wealth."

In Chinese traditional culture, the five auspicious elements of "Good luck, success, longevity, happiness and wealth" respectively represent the five basic elements of nature, "Fire, Wood, Earth and Gold Water". They are "red, green, brown, white and blue"
靈感: The unique feature of the design is that the outer packaging and commodities are made into a way to show their meaning and design origin in combination for sale and display. And the structure of the package can well fix the contents. There is an insulation layer inside the packaging box, and there are places for ice bags on both sides, which can keep the internal temperature very low for a long time after customers buy it.
項目時長: The project started in January 2022 in Beijing and finished in August 2022 in Beijing.
操作流程: Ice cream as a gift for friends. After eating, you can see "sign Dream draw for China" on the ice cream stick, which means to get the best luck in China. The outer packaging of ice cream can be used as storage items after use. Each one has a good blessing printed on it.

When selling, ice cream can be inserted into the hole above the box, and multiple boxes are combined side by side, which becomes the style of the white jade railing of the Temple of Heaven. When you sell it, you don't have to be afraid that the ice cream will melt due to the weather, because there is a special place for ice packs in the gift box package, which can guarantee that it won't melt within 12 hours.
圖片來源: IP Lijiuzhou/ COPYRIGHT Lijiuzhou/ IMAGE Lijiuzhou/ PHOTO Lijiuzhou