由設計師 Huizi Tian 創作嘅 Givenery Garden 護手霜包裝係備受推崇嘅 2023 A' Design Award 銅獎得獎作品，獲獎類別為包裝設計。

銅包裝· 2023

Givenery Garden 護手霜包裝

由 Huizi Tian

客戶: Shero Ching

包裝類別嘅 A' Design Award 銅獎得獎者

9,583

經驗證嘅獲獎者

驗證設計 #141927 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Givenery Garden 護手霜包裝

Givenery Garden係一套三款不同功效同香味嘅護手霜嘅包裝設計。呢套產品包括一個禮盒、三個獨立小盒同三支鋁管。禮盒採用上蓋同底座嘅結構,為開盒過程增添儀式感。白卡印刷配合觸感塗層,保護插畫嘅色彩效果。插畫將玫瑰、雛菊、竹同柏樹等植物元素,同優雅嘅襯線字體結合在一齊。深色調襯托出香薰產品寧靜嘅氛圍。

榮譽認可

關於A' Design Award 銅獎

Givenery Garden 護手霜包裝是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Givenery Garden 護手霜包裝將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Givenery Garden 護手霜包裝出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Her work, created in 2021, is the packaging design of a hand cream. The product is mainly made up of three hand creams with different effects and tastes. Users are targeted at women aged 25-35 who have certain purchasing power.
尺寸同包裝: Giftbox:width276mmxdepth245mmxheight54mm. Simple box:width44.25mmxdepth130mmxheight53mm.
標籤: Packaging design, Handcream, Graphic design, Aromatherapy, Illustration
生產技術: The design of the gift box selects the heaven and earth cover box type, which adds a sense of ceremony to the opening method and highlights the quality; White card printing and touch paint are used to further deepen the texture on the basis of ensuring the color of illustration. The small box uses the bronzing process to increase the design texture. The product body is made of aluminum tube and printed in spot color to better ensure the ink quality and color difference.
設計挑戰: In the process of illustration design, the color of the whole picture has been adjusted for many times. For a time, I was entangled in color control. I tried bright colors and dark colors respectively, and finally chose the dark color version, which is more deep and quiet, in line with the product tone.
研究: In recent years, Chinese cosmetics and aromatherapy brands have gradually risen, and high-quality packaging designs have emerged in endlessly. As a beauty brand, SHERO Ching has high requirements for the visual presentation of products. This work takes illustration as the main design object to convey elegant and natural visual impression to consumers.
靈感: The three essential oils of the product are extracted from a variety of mysterious plants. Therefore, the illustration design integrates a large number of plant elements such as rose, Daisy, bamboo and cypress, windbreak, etc., giving people a natural and pure product impression; And choose an elegant serif font. The dark colors of the text and the whole picture set off the French mysterious atmosphere, mobilize the sense of smell, and deepen the visual tone of aromatherapy products.
項目時長: The project was launched in Hangzhou, China in November 2021 and completed in January 2022.
操作流程: The work consists of a gift box, three separately packed boxes and three aluminum cans. In terms of packaging structure, from a female perspective, it conveys the visual feeling of beauty to consumers and adds a sense of ceremony to the products.