Korea 195 Grapefruit Biscuit 零食包裝 by Jian Sun is a highly esteemed winner of the very prestigious 2023 A' Design Award 銅獎 in 包裝設計 Competition Category.
銅包裝· 2023
Korea 195 Grapefruit Biscuit 零食包裝
by Jian Sun
Client: Sun Design
A' Design Award 銅獎 Winner in 包裝 Category
Verified Award Winner
Verify Award Status for #145537The Design
About Korea 195 Grapefruit Biscuit 零食包裝
韓國195柚子餅乾包裝設計以柚子樹下盪鞦韆的小女孩形象,營造出複古的感覺,提醒顧客品牌歷史。設計主張餅乾適合不同的人,因此採用可回收材料製成的包裝融合了文化、經驗和語境,講述一個獨特的故事,與顧客產生情感聯繫和共鳴。
The Recognition
About the A' Design Award 銅獎
Korea 195 Grapefruit Biscuit 零食包裝是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Korea 195 Grapefruit Biscuit 零食包裝將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Korea 195 Grapefruit Biscuit 零食包裝出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Korean pomelo can not be directly used for practical purposes, but only for deep processing. Because it has good economic value. A large amount of vitamin C and various trace elements are beneficial to human health. The design concept of packaging is environmental protection. This package reflects the traditional culture of South Korea. A little girl sat on the swing under the pomelo tree, with a sweet smile on her face.
- Dimensions & Packaging
- W140 × H210 × The portrait of D40 little girl swaying under the pomelo tree is vividly illustrated with happy expression. The designer realized that pomelo biscuits are suitable for different people. Each design is embedded with the culture, experience and background of Happy Grapefruit, and tells a unique story. It helps to establish emotional connection and resonance with customers. The inner box is ingeniously designed as a real small box of grapefruit biscuits, and the illustrations are specially placed in the grooves of grapefruit and grapefruit to encourage open imagination.
- Tags
- #Korea 195 Grapefruit Biscuit Packaging ,#packagedesign,#brandingdesign,#logodesign,
- Production Technology
- 195 Grapefruit biscuits are made of environment-friendly paper. Packaging not only uses environment-friendly and recyclable materials, but also resonates with consumers at the same frequency, profoundly affecting and influencing consumers' environment-friendly, sustainable development, environment-friendly lifestyle and consumption mode. Establish a good image of focusing on the environment in the market. Through the application of environmental protection packaging, we can not only protect the environment, but also prevent human diseases.
- Design Challenge
- The main challenge to create Korean 195 grapefruit biscuit packaging is to create such unique, simple and environment-friendly things, which will make Korean 195 grapefruit biscuit and biscuit market pay attention to natural health. These materials must be absolutely environment-friendly, and be used in white craft, natural paper and sculpture with simple precision. At the same time, they should be any purchaser of the taste of this most common product and a meaningful experience for environmental protection. The challenge of integrating art, environmental protection, craft and design into one creation.
- Research
- The merchants began to make articles on the packing boxes crazily. Now we limit excessive packaging, and the price will naturally fall. More importantly, environment-friendly packaging is conducive to protecting the natural environment and avoiding damage to the environment caused by waste. Some chemical components contained in packaging materials may have a certain impact on the surrounding environment. Environmental protection packaging and strict control of packaging materials can avoid adverse effects of waste on the environment.
- Inspiration
- The bread of "195 Grapefruit Biscuit" is made of natural yeast. For those who worry about their health, they can eat at ease. The design also includes a picture of a little girl swinging under a grapefruit tree, which is both cheerful and romantic in Korea. It creates a retro style. Each design incorporates the culture, experience and background of Happy Grapefruit, which reminds customers of the long history of this grapefruit brand.
- Project Duration
- November 30, 2021 Korea
- Operation Flow
- 195 The pomelo biscuit is hollowed out with pomelo. It has the character of a little girl swinging under the pomelo tree, which is both happy and romantic in Korea. Packaging innovation looks like a small innovation, but it actually has a profound impact on customer value, industry development and sustainable development.
- Patents
- Copyright Sun Design
- Team Members
- Sun Jian
- Image Credits
- Sun Jian (Picture Picture) (Product Picture)
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