Traveling in Virtual Space 教科書封面設計 by Miraen Design Team is a highly esteemed winner of the very prestigious 2023 A' Design Award 金獎 in 教育設計 Competition Category.
金教育· 2023
Traveling in Virtual Space 教科書封面設計
Client: Mirae-N
A' Design Award 金獎 Winner in 教育 Category
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- Verified Award Winner
- Verify Award Status for #148331
The Design
About Traveling in Virtual Space 教科書封面設計
《暢遊虛擬空間》係一套小學教科書嘅封面設計。插畫由封面延伸至封底，營造出一個連貫嘅空間。學生可以用手機應用程式掃描封面，開啟擴增實境模式，令插畫中嘅空間可以回應觸控並加入聲效。封面採用彩色燙金同絲印滴膠等後加工技術製作，營造立體質感。設計運用旅行故事同熟悉嘅角色，激發好奇心，支持體驗式學習。
The Recognition
About the A' Design Award 金獎
Traveling in Virtual Space 教科書封面設計是 A' Design Award 金獎得主，這是授予一流、絕妙而傑出設計的極為崇高的認可。金獎得主是極具創新、極富遠見且璀璨奪目的創作，反映出其設計師的天才、智慧與才幹。預計Traveling in Virtual Space 教科書封面設計將成為一項備受讚譽、引領潮流、氣勢恢宏的發明，帶來前所未有的價值。這件贏得 A' Design Award 金獎的設計是一個壯觀而受人敬重的項目，極大地造福並拓展藝術、科學、設計和技術的界限。Traveling in Virtual Space 教科書封面設計激起強烈的渴望，喚起激情，鼓勵創造力，令我們著迷。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- It is the cover design for elementary school textbooks which enables experience based learning through the indirect travel in the space of the cover. The illustration was expressed from the front side of the cover to the rear side of it to provide the concept of space. It also made it possible for the students to think and imagine three dimensionally by enabling them to experience the virtual space with the usage of the AR that can be activated on the app.
- Dimensions & Packaging
- Frame 210 x 275mm
Height Social Studies 5-1 8.5mm, Social Studies 5-2 8.8mm, Social Studies 6-1 8.5mm, Social Studies 6-2 8mm, Math 5-1 10mm, Math 5-1 10mm, Math 5-2 10.5mm, Math 6-1 11mm, Math 6-2 9.5mm, Science 5-1 5mm, Science 5-2 6mm, Science 6-1 5mm, Science 6-2 5mm
AR experience is available both on Android and IOS - Tags
- Textbook,Cover,Education,Branding
- Production Technology
- The cover was made with 3D feel to it which allows 3D-like thinking and imagination with abundance by enabling the students experience AR along with the application of various post process technologies such as the use of color foil, silk epoxy, etc. It was designed with the implementation of marker technology to automatically get the AR mode on when the picture of the cover image is taken after downloading the AR app - MiraeN’s textbook travel
- Design Challenge
- Search for visual images (characters) and concept that could match students’ interest as a non-governmental organization’s textbook for elementary school was conducted and the stories related to the study contents were sought after for the increased curiosity and aggressive participation in studying. It was made possible for a new experience by creating the virtual space with the application of AR through the new technologies and trend search.
- Research
- A lot of thoughts were carefully put into the design to have it play a role to increase the expectation and curiosity level about the study contents in non-governmental organization’s textbook. The story of traveling and characters in the daily life were chosen to be used as a bridge between the students and the textbook to connect them. Also, the range of thinking was widened with the enabled AR experience which allows the students to think beyond just the printing.
- Inspiration
- Easy access to an unapproachable textbook was given by meshing various things that could only be gained from the experience into the study materials and also three dimensional understanding of the study materials was enabled by widening the boundaries of what students can imagine with three dimensional vividness through a newly developed AR system
- Project Duration
- The project was planned and produced from November 2021 to 2022 and it is projected to be used as a textbook for the 5th and 6th grades from the first semester of 2023
- Operation Flow
- Study contents for each subject can be naturally experienced through traveling. It was designed for the students to learn the study contents naturally by traveling the space on the cover page, not the flat cover page, with keywords of joy, imagine, adventure with the familiar characters. By enabling the aggressive interactive communication in the virtual space between the users and the book with the AR system that reacts upon touches and speaks on the things in the background.
- Team Members
- MiraeN design team
Creative Director Hyunji Son
Project Manager Kiwook Kim
Designer Byeongjin Jang, jihye Yoon, Jinhee Lee
Media Design Seyoung Hong
AR EX Corporation
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