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Qianying Niu 嘅作品 Bamboo Slips 酒

由設計師 Qianying Niu 創作嘅 Bamboo Slips 酒 係備受推崇嘅 2023 A' Design Award 銀獎 得獎作品,獲獎類別為 包裝設計。


銀包裝· 2023

Bamboo Slips 酒

由 Qianying Niu

客戶: Qianying Niu

包裝 類別嘅 A' Design Award 銀獎 得獎者

24,175

色彩

設計

關於 Bamboo Slips 酒

中國酒瓶設計靈感源自於記錄中國文化和蒼山酒蒸餾過程的古代竹簡。黑色的外觀散發著純潔和深度,而內部竹簡上刻的一首中國詩增添了精緻。使用的所有材料都是可持續且可重複使用的,為白酒行業的回收困境提供了解決方案。設計融合了書法、竹簡和形狀複雜的瓶子,旨在復興亞洲社會核心的閱讀和飲酒文化。

榮譽認可

關於A' Design Award 銀獎

Bamboo Slips 酒是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Bamboo Slips 酒將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Bamboo Slips 酒是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. Blending bamboo slips, calligraphy, and carefully orchestrated bottle shape, the design aims to bring back both reading and drinking cultures central to Asian people. The design connects history, ancient Chinese calligraphy, sustainable material, and zen culture together.
尺寸同包裝
150mm*120mm*300mm
標籤
Liquor, Packaging, Liquor Packaging, Creative Packaging, Chinese Bamboo Slips, No-Label Design
生產技術
This design uses bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together. This is also the first Chinese liquor to use a non-label design.
設計挑戰
This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. The creative challenge in this design is using bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together.
研究
This design is based on two motifs: the bamboo slips were used by ancestors to document and spread Chinese musical and ritual culture in a paper-lacking era. Second, originated from a small town Cang-Shan, the liquor requires years to distill, echoing the ancient philosophy that rewards come with patience.
靈感
This design centers around Zen, using black as the main product color to emphasize purity and profoundness. The package uses bamboo slips as material. Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
項目時長
The project started in August 2022 in Paris and finished in November 2022 in Shanghai.
操作流程
Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
圖片來源
Image #1: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #2: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #3: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #4: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #5: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.

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