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Peter Morvai 嘅作品 Furmint Vodka 飲品包裝

由設計師 Peter Morvai 創作嘅 Furmint Vodka 飲品包裝 係備受推崇嘅 2024 A' Design Award 銀獎 得獎作品,獲獎類別為 包裝設計。


銀包裝· 2024

Furmint Vodka 飲品包裝

由 Peter Morvai

客戶: Seven Hills Distillery

包裝 類別嘅 A' Design Award 銀獎 得獎者

33,003

色彩

設計

關於 Furmint Vodka 飲品包裝

Furmint Vodka係一款以葡萄釀製嘅伏特加酒包裝設計。Seven Hills酒廠每年只生產800至1000支,所以呢款伏特加係手工藝產品。包裝反映咗酒質嘅純淨同埋以葡萄為基礎嘅特色。正面標籤採用柯式印刷,配以簡潔嘅字體排印,呈現乾淨俐落嘅外觀。玻璃樽身上嘅絲網印刷插圖以現代手法演繹葡萄葉嘅形態。當酒樽注滿時,酒液會產生透鏡效果,令細緻嘅圖案更添層次感。酒樽高340毫米,闊80毫米。

榮譽認可

關於A' Design Award 銀獎

Furmint Vodka 飲品包裝是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Furmint Vodka 飲品包裝將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Furmint Vodka 飲品包裝是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
Sevenhills Distillery has launched a vodka made from grapes to
complement its highly successful Tokaj Gin. It produces just 800-1000 bottles a year, which can be defined as an artisan product.
尺寸同包裝
Height: 340 mm
Width: 80 mm
標籤
graphasel design studio, furmint vodka, contemporary packaging, sevenhills distillery
生產技術
Ofset printed label and screenprinted bottle.
設計挑戰
When designing the packaging, it was a challenge to continue and surpass the Tokaj Gin packaging previously also created for Seven Hills Distillery. Many variations were made on the illustration of the grape leaf on the bottle, which had to be reformulated in a contemporary way so that it would not dominate the bottle and the front label, but still give a unique, special and unmistakable appearance to the vodka made from the grapes contained in the bottle.
研究
The design of this bottle is a continuation of the Tokaj Gin packaging (that is also the product of Sevenhills Distillery), but in a more contemporary and modern way, that fits to the subject of making vodka from grapes.
靈感
The aim was for the packaging to reflect the purity of the vodka, but also to reflect the unique grape base. The simple typography of the front label gives the product a clean simplicity, while the screened bottle evokes a grape leaf in a contemporary way. As with the gin, the lens effect has been given great attention in the design, as the liquid-filled bottle distorts the fine details in an exciting way.
項目時長
Started and finished in Budapest at the end of 2022.
操作流程
As the customer looks through the bottle filled with vodka, the liquid adds an additional dimension to the screened illustration.
團隊成員
art directors: László Ördögh, Dávid Drozsnyik
graphic designer: Péter Morvai
圖片來源
Images: Bence Boldogh

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