由設計師 Hisamichi Kasai 創作嘅 Vintagience 清酒樽包裝設計係備受推崇嘅 2024 A' Design Award 銀獎得獎作品，獲獎類別為包裝設計。

銀包裝· 2024

Vintagience 清酒樽包裝設計

由 Hisamichi Kasai

客戶: Shunbin inc.

包裝類別嘅 A' Design Award 銀獎得獎者

30,263

經驗證嘅獲獎者

驗證設計 #157708 嘅獲獎狀態

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色彩

設計

關於 Vintagience 清酒樽包裝設計

Vintagience係一款為以科學方法熟成嘅陳年日本清酒而設計嘅包裝。酒樽造型令人聯想起古董藥樽，將熟成過程同科學連繫起嚟。標籤上運用稜鏡印刷技術製造出光彩漸變效果，表達出悠長歲月、科學熟成方法同釀酒師嘅用心互相交融。文字採用燙金工藝，而標誌符號同時鐘指針則用咗浮雕壓印。時鐘指針象徵住熟成過程中時間不斷流逝。硬盒採用全息燙金箔，會隨住光線角度變換色彩。

榮譽認可

關於A' Design Award 銀獎

Vintagience 清酒樽包裝設計是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Vintagience 清酒樽包裝設計將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Vintagience 清酒樽包裝設計是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: This vintage sake is aged using scientific methods by a sake brewery in Iga (a ninja village in Japan). Sake of various qualities are aged, and the flavors of different storage methods are monitored. Changes in flavor caused by water pressure and vibrations are meticulously analyzed in pursuit of flavors not found in conventional aged sake. The design aims to challenge unexplored territories of sake by fusing the aging process with science, to create and develop a new sake culture.
尺寸同包裝: Bottle size: 100mm (W) x 224mm (H) x 69mm (D)
Box size: 132mm (W) x 239mm (H) x 103mm (D)
標籤: Sake, Japanese Sake, Vintage Sake, Package design
生產技術: To beautifully showcase the gradient on the label, a special printing technique called prism printing was used to create a luminous effect. The letters are all foil-stamped, and the symbol mark and clock hands are embossed to create a sense of luxury. The rigid box uses holographic foil that changes color depending on the angle from which light hits it, expressing the design concept of "gradation of aging."
設計挑戰: For the sake breweries, they found it challenging to convey the value of their excellent quality aged sake, which had been aging for decades. To solve this, we devoted much time on developing our brand. We focused on how Japanese aged sake was crafted based on scientific principles and developed the brand concept "Vintage x Science." This concept allowed us to create a design that can convey the product's value.
研究: The conventional design of Japanese sake typically features a tall 720ml bottle with labels bearing the brand name written in Japanese calligraphy. We aimed to break away from such stereotypes and pursue a new form of sake. We strive to enrich the value of Japanese sake by creating an innovative design that overturns the traditional image of Japanese sake, developing bottles that embody our concept, using sophisticated typography, and utilizing visual expressions that evoke the mystery of aging.
靈感: To encapsulate the aging process and science, we opted for a bottle reminiscent of antique medicine bottles. The gradation on the label embodies the unpredictable changes that occur in aging. It represents the blend of long years, scientific aging methods, and the brewer's passion. The clock hands symbolize the continuous passage of time during the aging process. The design incorporates Japanese aesthetics into the product's name and the symbol, which is inspired by traditional patterns.
項目時長: This brand launched in Iga, Japan, in November 2023.
操作流程: This vintage sake, presented in elegant packaging, offers a special moment when poured slowly into a glass after uncorking. Whether enjoyed during a meal with loved ones at a restaurant or while relaxing alone at home, it's perfect for any occasion. It pairs well with various meat and fish dishes, enhancing the dining experience.
專利: Trademark: 2023 Carrier Car Service Co., Ltd.
團隊成員: Creative Director: Hisamichi Kasai
Art Director: Hisamichi Kasai
Designer: Hisamichi Kasai
Project Manager: Hisashi Kobayashi
Producer: Takahide Toyonishi
Planner: Kenji Nakajima
Copywriter: Aki Kamei
Photographer: Katsumi Nakao, Yoshihiro Yamamoto
圖片來源: Shunbin Co., Ltd.