The Four Great Chinese Novels 出版物設計 by Xu Tang

The Four Great Chinese Novels 出版物設計 by Xu Tang is a highly esteemed winner of the very prestigious 2025 A' Design Award 銀獎 in 印刷設計 Competition Category.

銀印刷· 2025

The Four Great Chinese Novels 出版物設計

by Xu Tang

Client: Biejing Lab

A' Design Award 銀獎 Winner in 印刷 Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About The Four Great Chinese Novels 出版物設計

四大名著被廣泛視為中國傳統文學同文化嘅終極代表。呢個設計摒棄傳統手法，以評論者嘅視角呈現對呢啲不朽作品嘅全新詮釋。套裝採用分體式雙書函設計，中間設有一厘米嘅空隙，透露出內封藝術圖案嘅一角，營造出透過微開門縫窺探嘅感覺，吸引讀者去揭開入面嘅奧秘。

The Recognition

About the A' Design Award 銀獎

The Four Great Chinese Novels 出版物設計是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計The Four Great Chinese Novels 出版物設計將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。The Four Great Chinese Novels 出版物設計是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: If One Set of Books were to Represent Traditional Chinese literature and culture, it would be the Four Great Classical Novels.
In the design, Broke from traditional approaches by incorporating a critic's perspective, allowing a fresh view of these
classics. The set features a split double bookcase design with a one-centimeter gap revealing part of the inner cover's design.
It's like opening a crack in the door, waiting for you to explore the mystery inside.
Dimensions & Packaging: 262x185x65 mm x 4
Tags: China's Four Great Classical Novels Publication design innovate
Production Technology: Paper: Specialty paper Pantone spot color printing
Packaging: Paper mounting grey board hardcover
Craftsmanship: Partial hot stamping
Design Challenge: This set of the Four Great Classical Novels are characterized as a version with critiques from famous scholars. This means that in addition to the complete traditional stories, it includes comments and critiques from notable critics of the time, enriching the content and making it more complex. For the content layout design, Adopted a grid system and a two-color dual printing method to address reading issues and enhance the reading experience. In the design of the outer packaging, Incorporated the perspective of critics, viewing the book from a higher and more objective standpoint. Thus, The two outer boxes resemble doors or mist, revealing a small gap that invites you to open them and discover more exciting stories.
Research: China's Four Great Classical Novels are the most renowned native novels, and many people around the world have heard of them, such as the stories of Sun Wukong and Zhuge Liang, which originate from these novels. This indicates that these four books have spawned countless versions and designs over time. In designing this new edition of the Four Great Classical Novels, Researched hundreds of design versions from the Qing Dynasty to modern times over a span of 100 years, ultimately discovering a new concept that blends tradition with modernity, simplicity with depth, inviting readers to explore more.
Inspiration: Four Series of Ideas
Dream of the Red Chamber: The bookcase mimics a red lion-headed door, slightly opened to reveal the mysterious life of the
Jia family.
Romance of the Three Kingdoms: Inspired by the "Borrowing Arrows" scene, the case depicts flying arrows, while inside, Zhuge
Liang smiles calmly on the straw boat.
Journey to the West: Draws from the "Havoc in Heaven" scene among the clouds.
Water Margin: Reflects the "Outlaws of the Marsh" theme with waving flags of rebellion.
Project Duration: The project starts in January 2023 in Beijing, China and ends in April 2023 in Beijing, China, Officially published in April 2023 and available for sale
Operation Flow: Through the unique design, it brings readers a more valuable sense of collection and a better reading experience.
With the opening of the book box, the story relates to the readers step by step, just like the curtain of a play slowly pulls open, which is fascinating.