Cristaderm 品牌識別設計 by Wai Ho Cheung is a highly esteemed winner of the very prestigious 2025 A' Design Award 鐵獎 in 平面設計 Competition Category.

鐵平面· 2025

Cristaderm 品牌識別設計

by Wai Ho Cheung

Client: Cristaderm

A' Design Award 鐵獎 Winner in 平面 Category

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Verified Award Winner

Verify Award Status for #165655

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Cristaderm 品牌識別設計

Cristaderm 係一個韓國護膚品牌,融合咗科學創新同精緻設計。品牌嘅視覺識別系統靈感源自 DNA 雙螺旋結構,採用精密嘅分子圖案同韓文字符,營造出精緻嘅美學效果。標誌以簡潔字體配合平行四邊形圖案,象徵住精準同創新。圖標系統將化學分子式同韓文字符巧妙結合,增添咗文化同智性深度。呢個精心設計確保 Cristaderm 嘅品牌形象既有效又極具視覺感染力,為護膚品界樹立全新標準。

The Recognition

About the A' Design Award 鐵獎

Cristaderm 品牌識別設計是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Cristaderm 品牌識別設計將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Cristaderm 品牌識別設計因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Cristaderm is a pioneering skincare brand from Korea, that revolutionizes skincare through cutting-edge biological science and innovative design. The brand specializes in creating professional, mature, and efficient skincare products, incorporating plant exosomes to address various skin issues. This unique approach ensures that every product is both scientifically advanced and aesthetically appealing.
Dimensions & Packaging: Logo, Brand Identity Guidelines, Name Card, Packaging, Booth
Tags: Logo, Brand, Identity, Visual, Name Card, Packaging, Booth, Skincare, Korean, Exosome
Production Technology: Cristaderm leverages the scientific properties of DNA's antiparallel chains and hydrogen bonds to craft its unique design language. The brand's logo, featuring a clean and powerful font, effectively symbolizes the power and precision of science. A prominent feature of the logo is the planar parallelogram motif, inspired by plant exosomes and the intricate structures of DNA, underscoring Cristaderm’s commitment to integrating biological components into skincare. This thoughtful design ensures that each product reflects the brand's high standards in both effectiveness and visual appeal, offering a harmonious blend of scientific rigor and aesthetic sophistication that resonates with the public.
Design Challenge: The main challenge was to create a design that perfectly balances visual appeal and scientific rigor. The goal was to develop a product line that not only grabs attention with its artistic design but also stands out in the market for its strong scientific foundation. This unique blend of art and science ensures that Cristaderm’s products are both visually striking and scientifically advanced, setting a new standard in the skincare industry.
Research: Cristaderm focuses on the physiological characteristics and pathogenesis of different skin types, using plant exosomes as the core ingredient. This scientific focus is mirrored in the brand’s design, which emphasizes clarity, precision, and innovation. The products meet strict scientific standards, ensuring that the design is not only visually appealing but also functionally effective.
Inspiration: Cristaderm’s design is inspired by DNA’s double helix, with antiparallel chains and precise base pairing. This scientific elegance is woven into the brand identity, reflecting its sophisticated roots. The icon system merges chemical molecular formulae with the structure of Korean characters, creating a visually striking design. This blend enriches the brand’s scientific context, highlighting its commitment to innovation and adding cultural and intellectual depth reminiscent of a laboratory.
Project Duration: The project started in July 2021 in Seoul and finished in September 2021 in Hong Kong
Operation Flow: The brand's icon system uniquely merges chemical molecular formulae with elements from the Korean language, plant exosomes, and laboratory motifs, creating a design that is both visually striking and scientifically rich. The circular forms and the combination of long and short strips from the Korean characters add layers of cultural and intellectual depth. Meanwhile, the intricate designs of plant exosomes and laboratory imagery emphasize the brand's innovative approach to skincare. This is complemented by a vibrant palette that reflects the essence of the 21 plant exosomes used in their formulations, underscoring Cristaderm’s commitment to scientific innovation and the natural world.
Team Members: Wai Ho Cheung