Labo De Dermafirm Luxury Cosmetics Rebrand by Ming Tung

Labo De Dermafirm Luxury Cosmetics Rebrand by Ming Tung is a highly esteemed winner of the very prestigious 2025 A' Design Award 銀獎 in 包裝設計 Competition Category.

銀包裝· 2025

Labo De Dermafirm Luxury Cosmetics Rebrand

by Ming Tung

Client: Ming Tung

A' Design Award 銀獎 Winner in 包裝 Category

13,146
Verified Award Winner
Verify Award Status for #166368

View at A' Design Award Press Release Award Badge

The Design

About Labo De Dermafirm Luxury Cosmetics Rebrand

The rebranding of Labo De Dermafirm Luxury Cosmetics centers around a logo that embodies the brand's core philosophy and technological expertise. Inspired by Biotoc and purifying water technologies, the new design symbolizes the brand's six key ingredients through elegant, circular forms reminiscent of water droplets and cellular structures. This visual language conveys purity, reliability, and scientific performance, aligning with the brand's commitment to clean and advanced skincare formulations.

The Recognition

About the A' Design Award 銀獎

Labo De Dermafirm Luxury Cosmetics Rebrand是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Labo De Dermafirm Luxury Cosmetics Rebrand將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Labo De Dermafirm Luxury Cosmetics Rebrand是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: At DERMAFIRM, we are committed to advancing dermatological excellence by developing reliable and safe products made with high-purity and clean ingredients. Our mission is grounded in years of clinical research and expertise at our in-house laboratory, ensuring that every formula is both effective and precise. Embracing sustainability, inclusivity, and transparency as our core values.
Dimensions & Packaging: 63 mm × 88 mm
Production Technology: 1. Primary package bottle: HEINZ-GLASS GROUP sustainable glass. A German glass supplier, excels in sustainable glass.

2. Primary package cap: Stainless steel by
Taihang Technology Co., Ltd. and TRongsheng CNC Precision Engraving from China.

3. Primary package tube: Seaweed by SWAY.
Does not have this specific printing method but could build future development.

4. 2ndary package box: Neenah Paper Classic Crest® Cover Solar White Super Smooth 80 lb.
Design Challenge: Problem:
The current Product Detail Page (PDP) does not effectively highlight the benefits of key ingredients, making it difficult for consumers to understand the value of the products. Additionally,
ne orano s e strioution is currenuv mileo lo e-commerce. wnicn
restricts customer reach and brand exposure. There is also a lack of consistency across product lines, leading to potential
contusion ana weakenea orana laenuty.

Solution:
To address these issues, the PDP should be revised to prominently promote the benefits of ingredients, making it easier for consumers to appreciate the product's value. Expanding distribution to include retail channels will help broaden the customer base and increase brand visibility. Furthermore, implementing a consistent brand color scheme in retail settings will enhance brand recognition, and utilizing in-house manufacturing will ensure quality and
uniformity across all product lines.
Research: Alpha
Inspiration: The concept of this logo is an indication of the 6 key ingredients of the brand, representing the advanced technologies and formulations. Building
a pure, reliable, clean performance.

The inspiration behind the logo is from the BIOTOC and purify-water technology. Emphasizing the concepts with circular shapes like water drops and cells.
Project Duration: 8
Operation Flow: Prototype
Image Credits: Ming Tung