Syha 衛生巾包裝 by Angela Spindler is a highly esteemed winner of the very prestigious 2025 A' Design Award 銀獎 in 包裝設計 Competition Category.

銀包裝· 2025

Syha 衛生巾包裝

by Angela Spindler

Client: Depot

A' Design Award 銀獎 Winner in 包裝 Category

26,491

Verified Award Winner

Verify Award Status for #169923

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Syha 衛生巾包裝

Syha的品牌煥新擁抱月亮的靜謐力量，這個貫穿千年神話、女性氣質與重生的象徵符號。植根於塑造我們生活的自然週期，月亮映照品牌的核心價值：賦權、反思與蛻變。細膩的月相在包裝設計中波動呈現，向大自然的潮起潮落與自我關懷的節奏致敬。這個統一的主題以共通的視覺語言凝聚整個系列，無縫連接每件產品，同時強化Syha對可持續發展與用心美學的承諾。

The Recognition

About the A' Design Award 銀獎

Syha 衛生巾包裝是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Syha 衛生巾包裝將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Syha 衛生巾包裝是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Celebrating Nature, Sustainability, and Self-Care.

We were invited to refresh the identity and packaging
for Syha, a menstrual wellness brand committed to easing
the discomfort of periods with plant-based products. The
original packaging did not effectively resonate with
women; it was overly industrial and lacked the empathy
needed to speak to the needs and experiences of the
modern consumer.
Dimensions & Packaging: The packaging is printed on an uncoated box board using spot colours, blind embossed and finished with an all-over aqueous varnish.
Tags: Packaging Design, Sanitary Pad Packaging Design, Branding & Packaging Design, Wellness Packaging, Beauty Packaging, Branding & Packaging Design, Hygiene Product Packaging Designs, Creative Sanitary Pad Packaging Designs
Production Technology: Inspired by the richness of Western Australia’s terrain, we chose a colour palette that reflects both the serenity of nature and its fiery strength. This blend not only enhances the visual identity but also aligns with the product's purpose and function, offering a balance that feels soothing and energizing—just like the brand itself.

To further elevate the packaging we integrated subtle finishes such as blind embossing and a flat matte finish. The blind embossing technique subtly draws attention to key elements of the design without overwhelming the visual narrative, offering a tactile yet refined experience that reflects the brand’s authenticity and care.
Design Challenge: There were no particular challenges, other than having it printed offshore.
Research: The overall identity celebrates the harmony between nature, sustainability, and self-care, empowering Syha’s customers to move through life’s rhythms with confidence and ease. Every design element, from the colour palette to the tactile details, reflects Syha’s deep commitment to wellness, sustainability, and the natural cycles of life. The refreshed branding and packaging serve as a reminder to embrace the journey of life, honouring both the personal and universal rhythms that define us.

Depot's collaboration with Syha embodies our belief that branding is not just about visual design—it’s about creating a powerful, meaningful connection with the consumer. Through thoughtful design and a deep understanding of Syha’s mission, we’ve helped them connect with women on a more personal, empathetic level.
Inspiration: In developing Syha’s refreshed branding, Depot drew upon the timeless symbolism of the moon—a symbol that has long been associated with the cycles of women’s lives. The moon represents empowerment, reflection, and renewal, which makes it the perfect central motif for Syha’s identity. The moon’s subtle phases are integrated throughout the packaging, mirroring the natural rhythms of life and honouring cycles of change and renewal.
Project Duration: The project started in December 2023, was finalised and launched in September 2024, Australia
Team Members: Creative Director: Angela Spindler