Eco Guard 可持續包裝 by Wei Bai, Yongxin Wang and Rubo Chen is a highly esteemed winner of the very prestigious 2026 A' Design Award 銀獎 in 包裝設計 Competition Category.
銀包裝· 2026
Eco Guard 可持續包裝
by Wei Bai, Yongxin Wang and Rubo Chen
Client: Shenzhen Hello Tech Energy Co.,Ltd
A' Design Award 銀獎 Winner in 包裝 Category
Verified Award Winner
Verify Award Status for #180632The Design
About Eco Guard 可持續包裝
Eco Guard 係一款帶有環保訊息嘅可持續包裝設計。圖案透過展示茂盛同受破壞嘅自然生態環境之間嘅視覺對比，令環境影響更容易理解。設計採用可回收瓦楞紙同大豆油墨。標準嘅模切同摺疊工序令包裝可以喺現有生產線上製作，唔會增加成本。以紙製內托取代塑膠部件，同時保護內裏嘅物品。開盒過程引導用家經歷一段簡短嘅視覺故事，喺唔使額外物料嘅情況下增添教育意義。
The Recognition
About the A' Design Award 銀獎
Eco Guard 可持續包裝是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Eco Guard 可持續包裝將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Eco Guard 可持續包裝是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This sustainability-focused packaging integrates contrasting vitality crisis visuals of endangered habitats into structure and graphics, turning abstract carbon topics into an intuitive, emotional experience. Made with recyclable materials and eco-friendly inks, it conveys sustainability messages through zero-cost design, combining environmental education, brand value, and user interaction, while remaining practical, cost-efficient, and scalable for mass production.
- Dimensions & Packaging
- Dimensions: 329x234x277mm
Gross weight: 7KG - Tags
- Environmental protection, recycling, carbon reduction, interaction, sustainability, ecology, ecological protection
- Production Technology
- The packaging is designed for efficient mass production using recyclable corrugated paper and eco friendly soy based inks. The structure follows standard die-cut and folding processes, so it fits existing production lines without extra cost. Print areas are used to add sustainability messages without adding materials. Paper-based inserts reduce plastic and keep good protection, making the solution practical and scalable.
- Design Challenge
- A key challenge was balancing emotional storytelling with real production limits. We needed strong environmental visuals without increasing cost or material use. Internally, the team aligned brand history with a more educational role. Externally, we considered mass-production feasibility, supply chain limits, and varying sustainability standards. The solution came from using graphics and structure, not extra materials, to deliver impact.
- Research
- Applied design research aimed to explore how packaging can raise environmental awareness. Methods included market review, user interviews, and prototype testing, with data gathered through surveys and observation. Participants were everyday consumers. Results showed story-driven visuals improved recall and emotional response. Insights informed a low cost, scalable solution influencing greener purchasing, brand communication, and sustainable design practice.
- Inspiration
- This project was inspired by the visible gap between growing environmental awareness and real everyday action. Seeing how packaging is often discarded yet reaches millions of users, we saw an opportunity to turn it into a storytelling medium. The contrast between thriving and damaged habitats came from observing climate impacts on wildlife, motivating a design that quietly educates while delivering a meaningful unboxing experience.
- Project Duration
- The project will begin in the United States in January 2026, with sales going worldwide.
- Operation Flow
- Users interact with the design through a guided unboxing journey. As the box opens, they see a visual story showing nature before and after environmental impact, prompting reflection. The experience feels simple yet meaningful, turning a routine unboxing into a moment of awareness, which helps the message stay in users’ minds longer.
- Team Members
- Weibai, Yongxin Wang, Rubo Chen and Lvhan Chen
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