Twin Lotus Herbaliste Eco-friendly Pack 牙線包裝 by Prompong Hakk

Twin Lotus Herbaliste Eco-friendly Pack 牙線包裝 by Prompong Hakk is a highly esteemed winner of the very prestigious 2016 A' Design Award 鐵獎 in 包裝設計 Competition Category.

鐵包裝· 2016

Twin Lotus Herbaliste Eco-friendly Pack 牙線包裝

by Prompong Hakk

Client: Twin Lotus

A' Design Award 鐵獎 Winner in 包裝 Category

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Verified Award Winner

Verify Award Status for #41890

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Twin Lotus Herbaliste Eco-friendly Pack 牙線包裝

最初，該計畫從普通牙線塑膠包裝設計開始，當時團隊意識到該細分市場產生了多少廢物，並開始重新考慮他們的方法。這個想法是創造一種環保包裝，可以透過重新填充燈絲來重複使用。然而，只有當人們能夠並且願意將盒子保留更長時間時，這才有意義。我們的目標是設計一種類似 Zippo 的體驗，一種運作良好、外觀精美且可以隨身攜帶的設計，將環保理念轉變為受人喜愛的配件。

The Recognition

About the A' Design Award 鐵獎

Twin Lotus Herbaliste Eco-friendly Pack 牙線包裝是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Twin Lotus Herbaliste Eco-friendly Pack 牙線包裝將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Twin Lotus Herbaliste Eco-friendly Pack 牙線包裝因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The purpose of the packaging project was to rethink the use and plastic waste of Dental Floss packaging. Our packaging design is made from long lasting tin plated steel which is formed into an icy fresh box that accepts dental floss refills. We placed an augmenting mirror inside the lid for quick check-ups. Our design can be easily carried around during the day and also allows for quick conversation and habitual user interaction.
Dimensions & Packaging: Width 59,6mm x Length 46,6mm x Height 22mm
Tags: Green Design, FMCG Packaging, Herbaliste, Eco-friendly
Production Technology: Tin plated steel is very versatile and flexible to work with, allowing you to emboss all sorts of artwork and color them in various tones. It has an iconic heritage of shear endless box designs. We designed the crystal ice look as a contemporary form inspired by the fresh mint of the dental floss. It was perfectly fitted to the production requirements and yet completely new to the range of samples from our vendor. In our case both top and bottom of the box are drawn out. The ice crystals and box are formed at the same time in one process.
Design Challenge: After realizing the waste argument the studio was most worried about getting our client on board. We felt very dedicated to our discovery and saw a real opportunity to bring some change. Fortunately the client saw eye to eye, partially because our approach made sense but mostly because the awareness for green Design in our client’s market was changing for the better. The hardest part of the project was to convince our client to convert to a greener packaging choice and abandon the commercial look for a cleaner, toned down design using recycled paper and single tone soy ink. Finally we arrived at both an eco-friendly case albeit not the green packaging concept.
Research: There was no official research inquiry for our project. All insight was gathered by the local Designer pool and the studio members. The waste argument was discovered by in-house brain storming of previous plastic based packaging, a practice we hold in our studio to find possible improvements of conceptual Designs. The winning Design was hand-picked by the client.
Inspiration: Originally we were designing a plastic packaging for our client's dental floss when we realized how much waste this segment created and started to rethink our approach. Our idea was to create a packaging that could be reused by refilling the filament. Yet, this only made sense if people were able and willing to keep this box for longer. So we looked at better materials and settled on tin plated steel, the century old choice for candy boxes, perfect for embossing and coloring.
Project Duration: The Design process took us about 3 months from ideation to final data. Designing started roughly around early winter 2014. Manufacturing took another 3 months for complete realization. Product is currently being prepped for launch.
Operation Flow: Our Design needed to win the affection of our users if it was to be used and kept for a longer period of time. Ideally we aimed to 'Zippo' our case so that users would interact with the Design as a habit. We aimed at designing a conversation and encouraging natural user interaction. More importantly refilling works effortlessly with the finger lift off design and checking for floss remainder is quick through the built-in gauge, a feature that many floss packaging omit.
Team Members: Kamthon Leelertphan,
Prompong Hakk,
Surakead Hemwimon