Wuyi Black Tea Floral Flavor 茶葉包裝 by Li Zuo is a highly esteemed winner of the very prestigious 2020 A' Design Award 銅獎 in 包裝設計 Competition Category.
銅包裝· 2020
Wuyi Black Tea Floral Flavor 茶葉包裝
by Li Zuo
Client: Wendao WD Creativity
A' Design Award 銅獎 Winner in 包裝 Category
Verified Award Winner
Verify Award Status for #86643The Design
About Wuyi Black Tea Floral Flavor 茶葉包裝
《武夷紅茶花香》係一款茶葉包裝設計。設計靈感嚟自武夷山自然環境入面嘅山、水、花、鳥同茶。用簡約線條繪畫出嚟嘅圓潤構圖,將呢啲自然元素逐一呈現,恍如電影入面嘅場景。包裝盒採用內外推拉結構,顧客打開包裝嘅時候可以逐層逐層咁欣賞每個場景。包裝用紙帶有天然紋理,好似牆紙咁,呼應返璞歸真嘅設計理念。包裝盒尺寸為230 x 60 x 90毫米。
The Recognition
About the A' Design Award 銅獎
Wuyi Black Tea Floral Flavor 茶葉包裝是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Wuyi Black Tea Floral Flavor 茶葉包裝將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Wuyi Black Tea Floral Flavor 茶葉包裝出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- emphasizes the unique environment of Tongmu Pass Wuyi mountain.
Great tea needs great nature.The packaging paper uses wallpaper with the natural grain, emphasizing the concept of returning to nature. - Dimensions & Packaging
- Length 230mmX width 60mmX height 90mm
- Production Technology
- Internal and external drawing box design process, showing a sense of interaction
- Inspiration
- The design inspiration comes from the mountains, water, flowers, birds, and tea in the natural environment of Wuyi Mountain.The rounded composition of the film, shows the natural beauty of Wuyi Mountain with lines : mountains, water, flowers, birds,and tea,The box is drawn like a natural and abstract film of Wuyi Mountain.
- Operation Flow
- Customers have to open the package and have a movie watching experience.
- Team Members
- Creative：huagnlei lizuo design：lizuo
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