Lisa Winstanley 嘅作品 The Big Book of Bullshit 書

由設計師 Lisa Winstanley 創作嘅 The Big Book of Bullshit 書係備受推崇嘅 2020 A' Design Award 銀獎得獎作品，獲獎類別為印刷設計。

銀印刷· 2020

The Big Book of Bullshit 書

由 Lisa Winstanley

客戶: Lisa Winstanley

印刷類別嘅 A' Design Award 銀獎得獎者

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驗證設計 #87320 嘅獲獎狀態

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設計

關於 The Big Book of Bullshit 書

Big Book of Bullshit 出版物是對真相、信任和謊言的圖形探索，分為 3 個視覺並列的章節。真相：關於欺騙心理學的插圖文章。信託：對信託概念的視覺調查和謊言：廢話的插圖畫廊，所有這些都來自匿名的欺騙供詞。這本書的視覺佈局從 Jan Tschichold 的“范德格拉夫經典”中汲取靈感，在書籍設計中用於以令人愉悅的比例劃分頁面。

榮譽認可

關於A' Design Award 銀獎

The Big Book of Bullshit 書是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計The Big Book of Bullshit 書將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。The Big Book of Bullshit 書是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: The Big Book of Bullshit is a graphic exploration of truth, trust and lies and is divided into 3 juxtaposed chapters.
The Truth: An illustrated essay on the psychology of deception
The Trust: A visual investigation of the notion and fragility of trust. Exploring experimental mediums and malleable, tensile materials.
The Lies: An illustrated gallery of bullshit, all derived from anonymous confessions of deception
尺寸同包裝: 235mm x 285mm finished size
198 pages
標籤: Book Design, Layout, Typography, Illustration, editorial
生產技術: Screen printed neon book cover with a white matt finish. High quality textured paper and quality binding for the inner pages. Outer case blind embossed with the word truth
設計挑戰: There were many creative challenges which were overcome in the creation of this book, from ensuring the anonymity of confessions of deceit, to finding suppliers that could print using in glow in the dark ink.
The main finding of this practice based research is that, everyone is full of shit!
研究: Vision:
To enjoy creating design that invokes curiosity, creates conversation, makes people smile and is above all, honest.
Mission:
To contribute to a creative community, bound by the ubiquitous human trait of lying. Creating beautiful artwork from what is, essentially, an ugly aspect of human nature.

The central messages, which I wished to communicate: We All Lie
It is fundamentally ingrained in our nature and a necessary part of our societies structure.

Yet We Are All Quick To Judge
No matter how much we lie ourselves, there is a social paradox that forces us to negatively label those who are deemed liars.
靈感: Dishonesty is a ubiquitous phenomenon that has become ingrained as a necessity for the successful function of our society. The overarching aim of this project was to provide a contribution to the understanding of the visual relationship between lies and truth. Encouraging viewers to investigate their own preconceived notions of truth, trust and deceit by fostering a dialogue of a dialogue of questioning and examination.
項目時長: project started in 2014 in Kuwait and completed in 2017 in the UK Edited and revised 2nd edition designed and produced in Singapore, 2019
操作流程: This was part of a larger project. Lies were collected from an anonymous online confessional platform iliekit.com and subsequently illustrated and showcased in the third 'lies' chapter of the big book of bullshit