Hloipnee 香薰蠟燭包裝 by Zi Huai Shen is a highly esteemed winner of the very prestigious 2020 A' Design Award 銀獎 in 包裝設計 Competition Category.

銀包裝· 2020

Hloipnee 香薰蠟燭包裝

by Zi Huai Shen

Client: Hloipnee

A' Design Award 銀獎 Winner in 包裝 Category

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Colors

The Design

About Hloipnee 香薰蠟燭包裝

Hloipnee 係一個香薰蠟燭品牌嘅包裝設計。包裝包括玻璃樽、吊牌、包裝紙同紙漿紙盒。玻璃樽尺寸為 100 x 100 x 80 毫米，紙盒尺寸為 115 x 110 x 110 毫米。統一嘅視覺系統將成個系列連繫埋一齊，令每件產品嘅特色都清晰可見。共用嘅系統亦減低咗印刷成本，並且減少存貨問題。標誌結合咗光點同字母。呢個設計反映咗對產品質素嘅重視同埋對環境嘅關懷。

The Recognition

About the A' Design Award 銀獎

Hloipnee 香薰蠟燭包裝是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Hloipnee 香薰蠟燭包裝將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Hloipnee 香薰蠟燭包裝是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In designing English name of the brand, Zi Huai Shen combines line of Celine, the English name of the establisher, which represents the initial thought of the establisher and hope which symbolizes the hope, and then creates the brand name of Hloipnee.
Dimensions & Packaging: bottle 100*100*80 mm box 115*110*110 mm
Tags: Taiwan Design, Packaging Design, Brand Identity, Retail Brand Design
Production Technology: Bottle, Tag, Wrap, Glass Bottle, Pulp Carton
Design Challenge: Retaining unified brand recognition and the systemization of the series allows the products' features to become clear. At the same time, it saves printing costs and solves the problem of inventory.
Inspiration: Fusion is a process of melting, combining and then integrating in one. It is a belief of the establisher of Hloipnee that combines the insistence on the product and care for the environment.
Project Duration: The project started in June 2017 in Tainan Taiwan.
Operation Flow: It not only embodies the insistence of the founder on the initial intention of the brand, but also upholds the creation of products of high quality and with care of environment to accompany consumers. It also represents the determination of Hloipnee on positive and caring environment in the future. The identification logo combining light spots and letters symbolizes that the light of spirit leads the brand forward, and let consumers enjoy the products that have perfect fragrance tastes and purify spirit leading to relax.
Patents: Copyrights belong to SUMP DESIGN / HLOIPNEE
Team Members: Creative Director : Zi Huai Shen
Image Credits: Photographer Yu Hsuan Liu/ , Designer Zi Huai Shen, 2018