Wine Africa 葡萄酒包裝 by Oksana Kashkovskaya

Wine Africa 葡萄酒包裝 by Oksana Kashkovskaya is a highly esteemed winner of the very prestigious 2020 A' Design Award 銅獎 in 包裝設計 Competition Category.

銅包裝· 2020

Wine Africa 葡萄酒包裝

by Oksana Kashkovskaya

Client: OK DEsign

A' Design Award 銅獎 Winner in 包裝 Category

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Verified Award Winner

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Colors

The Design

About Wine Africa 葡萄酒包裝

Wine Africa係一套四款紅酒嘅包裝設計，分別以紅、藍、橙、黃四種顏色呈現。每個酒盒均採用中等厚度、含天然纖維嘅紙板製成，表面不作任何上光處理。每個酒盒相對嘅兩側均設有開孔，光線可穿透酒瓶，令人毋須近距離打燈都能夠睇到酒嘅顏色。酒瓶表面為啞面玻璃，配以取材自非洲動物嘅光澤線條同斑點圖案。四個酒盒合共展現八種動物，勾勒出非洲嘅地貌同野生動物風貌。

The Recognition

About the A' Design Award 銅獎

Wine Africa 葡萄酒包裝是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Wine Africa 葡萄酒包裝將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Wine Africa 葡萄酒包裝出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This packaging has four different colours type of the wine as red, blue, orange and yellow. Each box has double count from each side and due to this the bright colours of wine possible to see even without close light around. The lines and spots on each bottle has own drawing that is complements full composition of the design and gives the understanding of each exact animal depicted. Thus, appear associations of the landscapes and fauna of Africa.
Dimensions & Packaging: size of box: H 33O mm; W 80.5 mm
size of bottle : H 290 mm; W 80 mm
Tags: package, africa, wine, design, red, blue, orange, yellow, wild
Production Technology: The four packaging created from midle thickness cardboard. The paper has natural fibers without additional lacquer shine covering, thus this material from ecology friendly technology. The bottles has the mat glass surface with patterns that coat each bottle with own design. The patterns has the glossy coating. The top of each bottle has the black frosted membrane that save the wine till it will be open.
Design Challenge: The main goal for this design was to create the interaction beetween the graphic elements of two different types of animals as part of a whole design. A lot of sketches was created during working process on this packaging. The colours of wine had to be more but to definitive result was choosen only four. Aslo for each bottle was created different pattern that shows only lines and spots characteristic to exact type of animals.
Research: This packaging has two apertures from both sides of boxes. It gives light complitely go through inside of bottle and show colours of each wine that has own type as red, blue, orange, yellow. For each class of package was created own graphic elements depens on the land of African continent. Thus, eight animals possible to see and only two different animals on one box. Package design has Zebra and giraffe, leopard and cheetah, monkeys-red colobus and colobus, chameleon-Namaqua and Green Parson.
Inspiration: The main inspiration for creating the packaging was the natura of the African continent. The specific shapes of the pattern of animals leather inspired to use them as main graphic elements at the package and on the bottles. The natural colours of the fauna had focus to reflected on the bottles. The four landscapes of Africa had the own display on the design via animals that dwell there.
Project Duration: Started in November 2019 was finished in February 2020
Operation Flow: For to enjoy the wine just need to open cardboard packaging from the top and and take out the favorite of four types of wines.
Patents: Kashkovskaya Oksana 2020
Team Members: Kashkovskaya Oksana
Image Credits: Kashkovskaya Oksana 2020