Holiday Gift Set 禮品套裝包裝 by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2020 A' Design Award 銀獎 in 包裝設計 Competition Category.
銀包裝· 2020
Holiday Gift Set 禮品套裝包裝
Client: Salvita Design
A' Design Award 銀獎 Winner in 包裝 Category
Verified Award Winner
Verify Award Status for #99230The Design
About Holiday Gift Set 禮品套裝包裝
節日禮品套裝係一款專為可食用節日禮品系列而設嘅包裝設計。呢套禮品包括一條80克朱古力、一包40克香草茶、一樽200克天然蜂蜜同埋一支140克肉桂香氛蠟燭。插畫靈感嚟自立陶宛大地女神Zemyna,喺度以摩登形象呈現,佢着住波鞋、戴住耳機。女神一頭長長嘅白髮令人聯想到白雪同熟悉嘅節慶畫面。柔和嘅天然色調反映咗各種材料嘅特色。製作採用咗柯式印刷、柔版印刷同數碼印刷。
The Recognition
About the A' Design Award 銀獎
Holiday Gift Set 禮品套裝包裝是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Holiday Gift Set 禮品套裝包裝將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Holiday Gift Set 禮品套裝包裝是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The set includes chocolate, tea, honey, candle, all timeless treats. The earth goddess is a symbol of timeless tradition, but now, she is updated, modern, cool and hip, wearing sneakers and headphones, representing the newest generation that respects the past, but is the future. By uniting tradition and modernity, Zemyna brings the simple pleasures from the earth to the modern lifestyle. Time marches forward, but simple pleasures remain the same.
- Dimensions & Packaging
- Gift set contains an 80 g chocolate bar, 40 g herbal tea package, 200 g jar of natural honey and a 140 g cinnamon scented candle.
- Tags
- Packaging, gift set design, chocolate, tea, honey, candle, design, branding, graphic design, Salvita Design, Lithuania
- Production Technology
- Offset, flexography and digital printing.
- Design Challenge
- It was very challenging to create a strong and positive illustration. After three months of creating numerous illustrations, changing the goddess and the colours, we finally came up with a pleasing visual juxtaposition between serenity and excitement.
- Research
- Using muted colours, the design conveys the raw position of the brand. As a result, I managed to avoid the traditional Christmas visual cliches and created a unique and memorable packaging design.
- Inspiration
- Consumable gifts are always a great way to express your appreciation. This holiday gift packaging is inspired by Zemyna, the Lithuanian earth goddess. By giving the land fertility, she protects those who love and care for nature, bringing them abundant harvests and every kind of success. The earth goddess is represented as a Christmas fairy who passes through uncovered fields, magically ripening fruit and inspiring life.
- Project Duration
- Started in July and finished in November, 2019 in Vilnius, Lithuania.
- Operation Flow
- This simple, but memorable product line offers a way to show your client your honest appreciation. The packaging depicts a natural colour palette that reflects the purity of the products ingredients. The chocolate is unconventional because it comes with bread and honey, an unexpected, but interesting natural combination. Although the holiday gift set depicts an atypical Christmas, symbols such as the goddess long white hair serve as a hint to Santa beard, snow and reindeers.
- Image Credits
- Salvita Bingelyte (Product stylist)
Jurgita Kunigiskyte (Photographer)
Erin Hope Stevens (Copywriter)
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
