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Guangdong Ecological Belt Signage System by YouKing Design

Guangdong Ecological Belt Signage System by YouKing Design is a highly esteemed winner of the very prestigious 2021 Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.


BronzeGraphic· 2021

Guangdong Ecological Belt Signage System

by YouKing Design

Client: Water resources department of Guangdong Province

Bronze A' Design Award Winner in Graphic Category

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Verified Award Winner

Verify Award Status for #110782

Colors

The Design

About Guangdong Ecological Belt Signage System

Guangdong Ecological Belt is a signage system created for rivers and lakes in Guangdong province, China. The system is themed around water and shows the cultural characteristics of different cities, while keeping a unified appearance. A standard industrial structure and modular parts allow simple assembly, easy maintenance and lower costs. Anti-theft screws are used for safety. The signs are made in two sizes, 300 by 80 by 2200 millimetres and 600 by 80 by 2200 millimetres. The system also shares knowledge about water conservancy and the protection of water sources.

The Recognition

About the Bronze A' Design Award

Guangdong Ecological Belt Signage System is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Guangdong Ecological Belt Signage System is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Guangdong Ecological Belt Signage System splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The central element of this project is modular design, a part of which is adopted to give full play and to express the diversified cultural characteristics in such extension, while ensuring the unity and harmony of the whole system. In addition, this system spreads knowledge about water conservancy and governance, and aims to raise awareness about the protection of water sources.
Dimensions & Packaging
typeA size 300(mm) x80(mm) x2200(mm)
typeB size 600(mm) x80(mm) x2200(mm)
Tags
signage, wayfinding, EGD, Public welfare, Graphics
Production Technology
To facilitate installation and maintenance, the whole signage system adopts a standard industrial structure and modular design of its parts. It is equipped with anti-theft non-standard screws. During mass production and installation, the standard parts can be simply assembled or modular installation can be performed as needed. In this way can we greatly enhance the degree of freedom in use and the operability of the signage, while cutting down costs.
Design Challenge
The construction of Guangdong Ecological Belt plays a public benefit publicity role in demonstrating and leading the ecological civilization construction across the country. It can popularize relevant knowledge about water conservancy culture and governance, and raise public awareness on the preservation of water sources. Moreover, it creates a connection between the local historical and cultural characteristics, contributing to the establishment of a high-quality iconic image this project.
Research
The whole project follows several rivers of different sizes along their course throughout cities with dissimilar economic situations, degrees of development, residents living conditions, regional culture, and construction situations. Our signage system is designed to showcase the distinctive ecological belts and regions, to live up to local financial needs, and to highlight the features of charming and picturesque rivers and lakes in Guangdong province.
Inspiration
This project developed in Guangdong province, China, is themed around the concept of water. It features a signage system that portrays the cultural characteristics of different cities. Such system also integrates with public greenways and other scenic spots signage, to showcase the process of water conservancy and its governance. Moreover, it is easy to install and maintain, and can ensure safety at a reduced the cost, which avoids some cities' financial constraints.
Project Duration
The project started in September 2019 in Guangdong and finished in August 2020 in Guangdong
Operation Flow
During mass production and installation, the standard parts can be simply assembled or modular installation can be performed as needed. In this way can we greatly enhance the degree of freedom in use and the operability of the signage, while cutting down costs.
Team Members
Wenhui Ou
Cheng Zhong
Shangfei Lang

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