Bronze Graphics, Illustration and Visual Communication Design · 2021
ProArt Illustration
- A' Design Award 2021 Bronze Winner in Graphics, Illustration and Visual Communication Design
- Awarded April 15, 2021
- CLIENT: Andrey Prokopenko
- Estimated Number of Design Views: 13,094
- Verification code 2BB8AC91D6 · Verify this award
About ProArt Illustration
ProArt is a series of digital illustrations of natural landscapes. Mountains, waterfalls and forests are depicted in a consistent style. Each image is framed like a view through a window or a keyhole. A bright sun or moon sits at the center and sets the dominant color. Negative space is used to give each scene more depth. The illustrations capture a still moment, allowing viewers to study the details and sense the atmosphere. Created with digital software, the vector artwork can be scaled without loss of quality and used for prints, posters and covers.
Press Kit
- Unique Properties
- The author in these illustrations, as it were, stops the moment and gives the viewer an opportunity to enjoy this frozen moment, look at the details and feel the atmosphere that reigns there. A series of ProArt illustrations are made in a unique style with the sun/moon (any bright or accent figure) as the center and dominant color. It also uses negative space that complements the illustration and makes it deeper and richer.
- Dimensions & Packaging
- Typically ProArt illustrations are 285x285mm (1080 x 1080 pixels). Due to the fact that illustrations are vector, their size can be changed without loss of quality.
- Tags
- art, illustration, landscape, nature, proart, prokopenko, digital art,
- Production Technology
- Photoshop and Sketch are used to create illustrations.
- Design Challenge
- Illustrations have their own unique style and rules that can be observed in each illustration ... The style consists in framing individual frames (as if the viewer is peeping through a window or keyhole), using negative space and a luminous central element in the form of a sun/moon.
- Project Duration
- The creation of ProArt illustrations, in this unique style, began in December 2015, in the capital of Ukraine, Kiev, and continues to this day. At this point, more than 100 illustrations have been created in this style.
- Operation Flow
- ProArt illustrations and general stylistics are used and can be used as prints on T-shirts, music covers, book covers, puzzles, paintings, stickers, posters and more.
- Research
- ProArt illustrations tell the stories behind them. The stories that are born in the viewer's head, in his imagination, evoke emotions and the viewer's attitude towards what is shown in the illustration. Art is not limited to one vision from the point of view of a person, it reflects the emotions that you have at the moment. Despite the fact that the illustrations are similar in execution: a dark frame and a light source in the center. If you look closely at the art, the details look very rich.
- Inspiration
- The illustration creator is inspired by the world around us, its beauty and splendor.