Beer Culture 2020 Report

Advertising Design Award Winner.
Awarded for Good Advertising, Marketing and Communication Design.

Beer Culture 2020 Report
by Brau Union Österreich

Awarded April 15, 2021
CLIENT: Brau Union Österreich AG
3.326

Austria's innovation leader in brewing Brau Union Osterreich published an Austrian beer culture report in 2020. It represents a survey of the Austrian beer culture, seeking to improve it constantly. A study was carried out across Austria in cooperation with the market research institute. It is representative for Austria's population and therefore delivers many important insights. Questions about the importance of beer specialties, drinking habits, raw materials and sustainable beer production were answered in a representative manner.

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