Math Alive Brand Identity

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Math Alive Brand Identity
by VISANG

Awarded April 15, 2021
CLIENT: VISANG Education Inc.
31.529

Dynamic graphic motifs enrich the learning effect of math in the blended learning environment. Parabolic graphs from mathematics inspired the logo design. Letter A and V are connected with a continuous line, demonstrating the interaction between an educator and a student. It conveys the message that Math Alive guides users to become whiz kids in math. The key visuals represent the transformation of abstract math concepts into three-dimensional graphics. The challenge was to balance the fun and engaging setting for the target audience with professionalism as an educational technology brand.

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