Vanke City Signage by Yongan Zhou is a highly esteemed winner of the very prestigious 2021 Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.

BronzeGraphic· 2021

Vanke City Signage

by Yongan Zhou

Client: Vanke

Bronze A' Design Award Winner in Graphic Category

9,960

Verified Award Winner

Verify Award Status for #122173

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Vanke City Signage

Vanke City is a wayfinding signage system created for a mixed-use development in Yantai. The guide panels are made of ultra white tempered glass, a material chosen to stay visually quiet within the landscape. In sunlight the white information text blends with the background, so the panels recede among the walls, flowers and trees. The graphic language follows the interior design concept and uses pixel elements, a modular form and bright colors to build a recognizable brand image. Each panel measures 600 mm in width, 10 mm in depth and 2200 mm in height.

The Recognition

About the Bronze A' Design Award

Vanke City Signage is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Vanke City Signage is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Vanke City Signage splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.

Image Analysis

Color Temperature: NeutralSymmetry: AsymmetricBackground: No Clear Backdrop

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Vanke City takes the three key words of sharing, communication and interaction as the core, and is managed by Vanke Real Estate in the early stage. Its strong ability to acquire and integrate brand resources is bound to inject infinite vitality into the life Museum.The design continue the core concept of project IP and interior space design, choose pixel trend elements, pure modular form, with bright colors, and strive to create a high recognition brand value image system for Vanke City.
Dimensions & Packaging: Width 600mm x Depth 10mm x Height 2200mm
Tags: Grapic design, Wayfinding, pixelation, crasis
Production Technology: The guide design panel uses ultra white tempered glass, with such a pure to the extreme material language, try not to affect the landscape vision, to present the function of text information guidance. Under the sunlight, the white information text and the background are integrated, hiding the information vision of the guide in the landscape. The design hope: there is nothing, nothing is there.
Design Challenge: With pure modular form and bright colors, try to create a brand value image system with high recognition for Vanke City.
Research: The guide design panel uses ultra white tempered glass, with such a pure to the extreme material language, try not to affect the landscape vision, to present the function of text information guidance.
Inspiration: Love the city, love the life, Use design to light up the visual flash of Vientiane life in a city. It respect the purity of every wall, flower, tree and space in the landscape. The guide design panel uses ultra white tempered glass, with such a pure to the extreme material language, try not to affect the landscape vision, to present the function of text information guidance.
Project Duration: The project started in September 2020 in Yantai and finished in December 2020 in Yantai.
Operation Flow: The design continue the core concept of project IP and interior space design, choose pixel trend elements and pure modular form, with bright colors, to create a set of vitality of brand value image with high recognition.
Team Members: Creative director:Zhou Yongan
Art Director:Zhang qianyi
Design Director:Qiu Yifeng
Image Credits: Photographer Qiu Yifeng